Senior Insight Analyst - iGaming & Growth

Bettyjobboard; Greater London; On-site; GBP 35,000 - 60,000; Full time

Benefits offered by this job

Competitive salary

Performance bonus

Career development

Team environment

Modern office

Job summary

Betty is seeking a passionate data analyst to turn player data into actionable insights. Working with the Live Ops and Monetisation teams, you will explore gamification, content, promotions and retention to understand player behaviour and drive value across the business.

You will collaborate with cross-functional teams to translate problems into analyses, deliver clear recommendations, and help monitor KPIs with dashboards and advanced analytics techniques.

Qualifications

• Previous iGaming/online casino experience.
• Strong SQL skills for data manipulation and analysis.
• Proficient with Excel; Tableau experience preferable.
• Strong business acumen with a solid grasp of online casino economics.
• Experience working with large datasets and performing exhaustive data analysis.
• Excellent communication skills with the ability to present findings to both technical and non-technical stakeholders.
• Proactive problem-solving skills, with the capability to anticipate and mitigate potential issues.
• Ability to thrive in fast-paced settings.

Responsibilities

• Proactively analyzing player behavior to identify trends, patterns, and opportunities for business growth and to enhance player experience
• Providing clear recommendations to the business based on structured insight and an understanding of how those recommendations impacts players
• Collaborating with cross-functional teams to deeply understand business problems to drive the best impact
• Conducting ad-hoc analysis to support business initiatives, product launches, and marketing campaigns
• Helping to monitor business critical KPIs to track the success of initiatives and identify areas for improvement
• Create new ways measure value, constantly enhancing the way we use data to drive our strategy
• Work with the wider BI and data teams to ensure we have all relevant data and dashboards available to constantly improve the level of Insight provided
• Staying informed about industry trends, best practices, and emerging technologies in data analysis and applying them to improve our analytics capabilities
• Strong communication skills with the ability to explain complex analysis to a wide range of stakeholders

Skills

SQL

Excel

Tools

Tableau

Job description

Betty is seeking a passionate data analyst to turn player data into actionable insights. Working with the Live Ops and Monetisation teams, you will explore gamification, content, promotions and retention to understand player behaviour and drive value across the business.

You will collaborate with cross-functional teams to translate problems into analyses, deliver clear recommendations, and help monitor KPIs with dashboards and advanced analytics techniques.