Senior Growth Marketer

Wing Assistant; London; Remote; GBP 70,000 - 100,000; Full time

Job summary

A tech startup is seeking a Growth Marketer to drive digital acquisition and conversion. Located in the UK, this remote-first role emphasizes performance marketing skills and creative problem-solving. Candidates should have 3+ years of experience in B2B digital marketing, managing large budgets, and optimizing campaigns across platforms like Google and LinkedIn.

Benefits

Competitive salary

Equity options

Health insurance

High autonomy and control

Qualifications

• 3+ years in digital marketing, focusing on performance marketing and B2B.
• Proven experience managing large budgets in digital platforms.
• Experience with building or optimizing landing pages.

Responsibilities

• Drive acquisition and conversion through various digital channels.
• Manage and optimize marketing campaigns across major platforms.
• Collaborate with the marketing executive team on strategies.

Skills

Performance Marketing

Analytical Skills

Copywriting

Landing Page Optimization

B2B Marketing

Tools

Google Ads

Meta Ads

LinkedIn Ads

GA4

Framer

Job description

Job Description

We are hiring top-tier talent for Wing Assistant, an innovative venture-backed company based in Silicon Valley dedicated to building virtual talent solutions and developing next-generation AI-powered products for business clients worldwide.

We’re creating world-class AI solutions that redefine industries. If you’re seeking a challenging, high-impact role at a fast-paced startup, this is your opportunity.

What it's like working at Wing Assistant:

Move fast and break things:

This company has zero bureaucracy and high impact. We are building top-tier products, hiring a world-class team, and investing heavily in our offerings and marketing. We seek talents willing to go above and beyond. Deadlines are tight, and expectations are high. If you prefer a standard 9-5 job, this isn’t the place for you.

Autonomy & Creativity:

We value decision-makers and innovators. You will have the autonomy to make decisions and lead your functional area.

Remote First:

Wing is a remote-first employer. Candidates should possess strong self-discipline, communication skills, ownership, and accountability.

High Impact:

Your work will directly influence thousands of users, with immediate deployment and feedback. You will work directly with C-level executives.

Job Overview:

We are seeking a Growth Marketer to drive acquisition, conversion, and experimentation across all major digital channels. This full-stack marketing role requires strong performance marketing skills, creative problem-solving, and the ability to manage a broad range of initiatives. You will collaborate closely with our SVP of Marketing and executive team to scale campaigns, launch initiatives, and fill key gaps as we grow.

Key Responsibilities:

1. Performance Marketing

• Manage and optimize campaigns across Google Search, Meta Ads, LinkedIn Ads, Bing, and emerging platforms
• Research keywords, create campaigns, manage bids, test creatives
• Experiment with new platforms (Reddit, X/Twitter, TikTok, programmatic, etc.)
• Analyze ad performance, conversion paths, and CAC metrics with strong analytical rigor

2. Landing Pages & CRO

• Build, test, and optimize landing pages (Framer experience preferred)
• Implement A/B and multivariate tests to improve conversions
• Track behavioral data using tools like Hotjar, GA4, Posthog, or similar

3. Strategy & Execution

• Collaborate with the SVP of Marketing on go-to-market strategies
• Ideate and execute growth experiments
• Own and drive special projects across lifecycle, funnel optimization, or community
• Support project progression as needed

4. Marketing Operations

• Assist in hiring and onboarding marketing team members
• Address operational gaps in SEO, lifecycle, or communications
• Develop systems and documentation for scaling

5. Creatives & Copy

• Produce and test basic creatives
• Strong English writing and copy skills
• Bonus: experience with short-form video, motion graphics, Canva, or Figma

6. Cross-Channel Growth

• Support influencer outreach, co-marketing, and affiliate testing
• Manage email flows and lifecycle campaigns
• Shape narratives across touchpoints, working with product and content teams
• Experience with thought leadership content is a plus

Qualifications:

Experience

• 3+ years in digital marketing, with emphasis on performance marketing and B2B
• Proven experience managing large budgets across Google, Meta, LinkedIn, etc.
• Experience building or optimizing landing pages with CRO best practices
• Experience with AI tools like ChatGPT, Claude, etc.
• Startup or high-growth company experience preferred
• Experience with SaaS or AI product marketing is a plus

Skills

• Deep understanding of marketing fundamentals, analytics, and experimentation
• Proficiency in Google Ads, Meta Ads, LinkedIn Ads Manager, GA4, Framer
• Strong copywriting and design instincts
• Experience with automation tools like Zapier, n8n, Make
• Bonus: experience with email marketing platforms like Customer.io, Klaviyo, Mailchimp, influencer outreach

Mindset

• Self-starter comfortable with ambiguity and rapid iteration
• Collaborative team player with a low ego
• Operates with urgency, prioritizing outcomes
• Willingness to work across time zones and handle diverse projects

Benefits:

• Competitive salary
• Equity options
• Resources and team support
• Health insurance
• High autonomy and control
• Fast track to leadership

Location:

This is a remote-first role open to applicants across the United Kingdom.

£70,000 - £100,000 per year