Senior Growth Marketer

Wing Assistant; Cambridge; On-site; GBP 70,000 - 100,000; Full time

Job summary

An innovative, venture-backed company in the UK seeks a skilled Growth Marketer. In this role, you will drive digital marketing strategies, manage performance marketing campaigns, and collaborate closely with the executive team. The ideal candidate has 3+ years of experience in B2B marketing, a deep understanding of analytics and marketing tools, and excels in a fast-paced startup environment, offering an attractive salary of £70,000 to £100,000.

Benefits

Competitive salary and equity

Health insurance

Fast track to leadership roles

Qualifications

• 3+ years in digital marketing, especially performance marketing and B2B.
• Proven experience managing large budgets across major platforms.
• Expertise in landing page optimization and conversion rate optimization.

Responsibilities

• Drive acquisition, conversion, and experimentation across digital channels.
• Manage and optimize campaigns for various platforms including Google and Meta.
• Collaborate on marketing strategies and execute growth experiments.

Skills

Performance Marketing

Analytical Skills

Copywriting

Design Sensibility

Marketing Automation

Tools

Google Ads

Meta Ads

LinkedIn Ads Manager

GA4

Framer

Job description

Job Description

We are hiring top-tier talent for Wing Assistant, an innovative, venture-backed company based in Silicon Valley dedicated to building virtual talent solutions and developing next-generation AI-powered products for global business clients.

We’re creating world-class AI solutions that redefine industries. If you’re seeking a challenging, high-impact role at a fast-paced startup, this is your opportunity.

What it's like working at Wing Assistant:

Move fast and break things:

Our company has zero bureaucracy and high impact. We are building top-tier products, hiring a world-class team, and investing heavily in our products and marketing. We seek talents willing to go above and beyond. Deadlines are tight, expectations high. If you prefer a standard 9-5, this role is not for you.

Autonomy & Creativity:

We value decision-makers and innovators. You will have the authority to make decisions and lead your area.

Remote First:

Wing is a remote-first employer. Strong self-discipline, communication skills, ownership, and accountability are essential.

High Impact:

Your work will influence thousands of users with immediate feedback. You will work directly with C-level executives.

Job Overview:

We seek a Growth Marketer to drive acquisition, conversion, and experimentation across digital channels. This full-stack marketing role requires strong performance marketing skills, creative problem-solving, and the ability to manage various initiatives. You will work with our SVP of Marketing and executive team to scale campaigns, launch initiatives, and support team growth.

Key Responsibilities:

1. Performance Marketing

• Manage and optimize campaigns on Google Search, Meta Ads, LinkedIn Ads, Bing, and emerging platforms.
• Research keywords, create campaigns, manage bids, and test creatives.
• Experiment with new platforms like Reddit, X/Twitter, TikTok, and programmatic ads.
• Analyze ad performance, conversion paths, and CAC metrics.

2. Landing Pages & CRO

• Build, test, and optimize landing pages (Framer experience preferred).
• Implement A/B and multivariate tests to improve conversions.
• Use tools like Hotjar, GA4, Posthog for behavioral tracking.

3. Strategy & Execution

• Collaborate on go-to-market strategies with the SVP of Marketing.
• Design and execute growth experiments.
• Lead projects across lifecycle, funnel optimization, or community engagement.

4. Marketing Operations

• Support hiring and onboarding of marketing team members.
• Address operational gaps in SEO, lifecycle, or communications.
• Create systems and documentation for scaling.

5. Creatives & Copy

• Produce and test basic creatives.
• Excel in written English, with strong copy instincts.
• Bonus: experience with short-form video, motion graphics, Canva, or Figma.

6. Cross-Channel Growth

• Assist with influencer outreach, co-marketing, and affiliate testing.
• Manage email flows and lifecycle campaigns.
• Shape narratives across touchpoints, working with product and content teams.
• Experience with thought leadership content is a plus.

Qualifications:

Experience

• 3+ years in digital marketing, especially performance marketing and B2B.
• Proven experience managing large budgets across Google, Meta, LinkedIn, etc.
• Expertise in landing page optimization and CRO.
• Experience with AI tools like ChatGPT, Claude, etc.
• Startup or high-growth company background preferred.
• Experience with SaaS or AI product marketing is a plus.

Skills

• Deep understanding of marketing fundamentals, analytics, and experimentation.
• Proficiency in Google Ads, Meta Ads, LinkedIn Ads Manager, GA4, Framer.
• Strong copywriting and design sensibility; ability to produce assets or guide freelancers.
• Experience with marketing automation tools like Zapier, n8n, Make.
• Bonus: experience with email marketing tools like Customer.io, Klaviyo, Mailchimp, and influencer outreach.

Mindset

• Self-starter comfortable with ambiguity and rapid iteration.
• Collaborative, low-ego team player willing to do hands-on work.
• Operate with urgency, prioritizing outcomes over activity.
• Willing to work across time zones and handle various projects.

Benefits:

• Competitive salary and equity.
• Access to extensive resources and team support.
• Health insurance.
• High autonomy and control over your work.
• Fast track to leadership roles.

Working Location:

This is a remote-first role open to applicants across the United Kingdom.

Salary: £70,000 - £100,000 per year