Senior Growth Manager (Product Acquisitions)

The Guardian; London; On-site; GBP 50,000 - 80,000; Full time

Job summary

The Guardian seeks a Senior Growth Manager (Product Acquisitions) to drive customer acquisition through strategic planning and execution of marketing initiatives across digital channels. This role requires a proactive individual with proven experience in acquisition marketing and strong project management skills, offering the opportunity to work in a dynamic and inclusive environment dedicated to journalistic excellence.

Benefits

30 days annual leave plus bank holidays

Generous pension scheme

Private healthcare

Enhanced parental leave policies

Free yoga and pilates classes

Qualifications

• Experience in acquisition marketing across digital channels.
• Strong project management skills.
• Analytical capabilities to optimize performance.

Responsibilities

• Drive customer acquisition through effective campaign management.
• Lead development of quarterly and annual acquisition plans.
• Collaborate with cross-functional teams to optimize acquisition activities.

Skills

Strategic thinking

Project management

Data interpretation

Stakeholder management

Creativity

Job description

Senior Growth Manager (Product Acquisitions)

Join our team at the Guardian and be a part of a diverse and inclusive global organisation that delivers fearless, investigative journalism, and holds power to account. Our team of award-winning journalists, cutting-edge commercial professionals, and industry-leading digital experts are committed to making a difference and represent a wide range of backgrounds and perspectives. We offer a challenging and exciting environment for career development, with a focus on training, growth and fostering an inclusive culture.

We're now looking for a Senior Growth Manager (Product Acquisitions) to lead strategic planning and execution of acquisition marketing initiatives across our owned digital channels, ensuring alignment with business goals, product priorities, and customer needs.

About the Role

You will be responsible for driving customer acquisition across Guardian apps and premium products through effective campaign and channel management. To achieve this you will:

• Own the development of quarterly and annual acquisition plans, ensuring alignment with business objectives, product priorities, and customer needs.
• Lead the end-to-end delivery of product launches, promotional offers, and new feature rollouts across our owned marketing channels.
• Work closely with Paid Marketing, CRM, Commercial and Product & Engineering teams, to ensure our acquisition activity is data-driven, well-integrated, and continuously optimised for performance.

About You

We're looking for a proactive, strategic thinker with experience in acquisition marketing and cross-functional campaign management. You will bring:

• Proven experience leading strategic planning and delivery of acquisition marketing activity, particularly across owned digital channels.
• Strong project management skills and experience collaborating across teams in a fast-paced environment.
• Solid understanding of conversion rate optimisation, CRM, app store distribution, and paid media integration.
• Analytical capabilities with the ability to interpret data and apply insights to performance optimisation and strategic direction.
• Excellent communication and stakeholder management skills.
• A test-and-learn mindset, with creativity in shaping impactful customer acquisition journeys.

We value and respect all differences (seen and unseen) in all people. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future. We actively encourage applications from people of all backgrounds. Many of our staff work flexibly and we will consider all requests for flexible working arrangements. How to Apply

To apply, please upload your latest CV and a cover letter which outlines why you'd love to take on this role, and why you're a great match for what we're looking for.

We appreciate the time taken to prepare each application we receive. We do not use AI-assisted technology to review applications; every application is reviewed by a member of our recruitment team.

The closing date for applications is 15th June 2025.

All roles at the Guardian are open for everybody to apply. It is important to us that you feel supported and comfortable throughout your recruitment process, in order to perform your best. Please let us know if there are any changes we could make to help your application, this includes providing documents in accessible formats or personalising the process to better support your needs. Please contact Alice on [e-mail] discuss further so we can work with you to support you through your application.

Benefits at the Guardian

You'll have 30 days of annual leave per year (plus bank holidays) with the option to purchase an additional 5 days. Our pension scheme is generous; if you contribute 5% then we will contribute 8-12% (depending on your age). We believe in giving back, which is why employees are given 2 volunteering days annually and the option of payroll giving. Season ticket loans are also available.

You are entitled to private healthcare, life cover, income protection, and eye tests. You can also opt in to dental insurance.

We have enhanced maternity, paternity, adoption and shared parental leave policies in place. We also support our employees by offering an IVF, menopause, baby loss, and trans equality policy.

Culture and Wellbeing

We want everyone to feel like they belong at the Guardian and we champion diversity of thought. Our various employee forums provide a platform to use their voice to foster an inclusive workplace. We became the first major media organisation to achieve B Corp status.

We offer tools to help you prioritise your wellbeing including access to our employee benefits platform. In addition, we also offer free yoga and pilates classes. These run alongside our corporate gym membership and cycle to work scheme.

Our canteen has views overlooking the Regents Canal and caters for breakfast, lunch and dinner.

Learning and Development

We encourage personal and professional growth. Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships.