Senior Digital Transformation Analyst

bet365; Manchester; Hybrid; GBP 85,000 - 120,000; Full time

Benefits offered by this job

Hybrid work policy

Professional development & coaching

Job summary

bet365 seeks a Senior Digital Transformation Analyst to turn complex challenges into scalable digital solutions. You will mentor leads, co-design target operating models, and embed enterprise capabilities across business domains.

The role sits in the Business Optimisation Team of the Digital Transformation Department and supports sustainable, data-driven value realisation with stakeholders at executive level. Hybrid work is available.

Qualifications

• Extensive experience in Digital Transformation, Business design, Management consulting, or Enterprise capability development.

Responsibilities

• Lead cross-functional transformation workstreams from discovery through value realisation.
• Structure ambiguous business challenges into actionable roadmaps, milestones, and measurable outcomes.
• Mentor, coach, and guide functional leads and project owners across business units.
• Provide governance frameworks and tools to empower initiative leads to manage deliverables.
• Partner with domain and operational leaders to assess maturity, identify gaps, and co-design target operating models.
• Ensure initiatives enhance organisational competencies rather than one-off fixes.
• Establish value-tracking frameworks, OKRs, and benefit realisation metrics.
• Conduct deep-dive analyses to monitor progress and report to leadership.
• Champion sustainable change management and alignment workshops.
• Facilitate cross-functional working groups for long-term adoption of new operating rhythms and tools.

Skills

Digital Transformation

Management consulting

Matrix leadership

TOM design

Data-driven decision-making

Stakeholder influence

OKR tracking

DCAM/TOGAF/DAMA

Coaching/Agile leadership

Tableau/Power BI

Tools

Tableau

Power BI

Miro

Lucidchart

Jira

Job description

Ready to shape the future of our digital landscape? As a Senior Digital Transformation Analyst, you’ll turn complex challenges into seamless, scalable solutions that drive our business forward.

The Business Optimisation Team within the Digital Transformation Department drives end-to-end digital transformation initiatives, coaches initiative leaders, and acts as a strategic partner to embed sustainable enterprise capabilities across business domains. This team focuses on creating long-term value rather than short-term fixes.

The role involves meticulous, solution-oriented work. It requires mentoring functional leads and project owners, while partnering with domain leaders to assess capability maturity and co-design target operating models. The focus remains on enhancing organisational competencies to ensure our digital evolution is both robust and sustainable.

This role is eligible for inclusion in our hybrid work from home policy.

Qualifications

• Extensive experience in Digital Transformation, Business design, Management consulting, or Enterprise capability development
• Matrix leadership, leading project leads, facilitating cross-functional squads, and coaching peers without direct authority
• Target Operating Model (TOM) design, capability maturity assessments, and business architecture mapping
• Proficiency in at least 3 of the following: Business Analysis, Data Management & Governance, Business process re-engineering, and solution optioneering
• Advanced data-driven decision-making, root-cause analysis, workflow modelling, and commercial impact evaluation
• Stakeholder management, with the ability to influence executive sponsors and translate technical concepts into strategic business narratives
• Value-tracking frameworks, OKRs, and benefit realisation metrics
• Industry frameworks such as DCAM, TOGAF, DAMA, or Scaled Agile Frameworks
• Formal coaching or agile leadership training such asLean Six Sigma, Agile Coaching, OKR Coaching
• Modern data visualisation such asTableau, Power BI) and workflow design tooling such as Miro, Lucidchart, Jira

Additional Information

• Lead complex, cross-functional transformation workstreams from discovery through to value realisation
• Structure ambiguous business challenges into actionable roadmaps, milestones, and measurable outcomes
• Mentor, coach, and guide functional leads and project owners across various business units
• Provide frameworks, governance, and tools to empower initiative leads to manage their own transformation deliverables effectivelyPartner with domain and operational leaders to assess capability maturity, identify structural gaps, and co-design target operating models
• Ensure initiatives directly enhance organisational competencies rather than creating one-off solutions
• Establish value-tracking frameworks, OKRs, and benefit realisation metrics
• Conduct deep-dive quantitative and qualitative analyses to monitor progress, remove blockers, and report transparently to leadership
• Champion sustainable change management practices, facilitating alignment workshops and executive readouts
• Facilitate cross-functional working groups to ensure long-term adoption of new operating rhythms and digital tools

At bet365, we're committed to creating an environment where everyone feels welcome, respected and valued. Where all individuals can grow and develop, regardless of their background. We're Never Ordinary, and we're always striving to be better. If you need any adjustments or accommodations to the recruitment process, at either application or interview, please don’t hesitate to reach out.