Senior Digital Retail Marketing Executive

Pentland Brands; Farringdon; Hybrid; GBP 32,000 - 52,000; Full time

Benefits offered by this job

Hybrid working

Flexible start and finish times

Generous holiday allowance

Product discounts

Sample sales

Healthcare support

Gym and fitness discounts

Cycle to work scheme

Electric car scheme

Job summary

Pentland Brands is seeking a retail marketing professional to shape and execute digital strategies across our iconic brands. You’ll drive from day-to-day execution to strategic ownership, collaborating with internal teams and external partners to grow profitability across markets.

You’ll work across brands, with a focus on performance marketing planning, and you’ll engage with Amazon and translation partners to ensure consistent brand voice and ROI-driven campaigns.

Qualifications

• Experience in a digital retail marketing role, preferably with some Amazon experience.
• Strong planning and organisational skills with ability to identify and prioritize high-value activities.
• Solid understanding of retail dynamics and commercial models and familiarity with competition law principles.
• Strong analytical capabilities, using data and insights to build compelling commercial arguments.
• Collaborative approach to developing solutions with Amazon and internal teams.
• Strong stakeholder management, capable of influencing across a matrix organisation.

Responsibilities

• Take ownership of implementing global retail marketing strategies for selected brands to drive profitable growth.
• Collaborate with internal and external creative agencies to brief and deliver efficient growth driving content.
• Manage day-to-day relationship with external translation agency, overseeing budgets and ensuring brand voice consistency across markets.
• Work closely with Amazon counterparts to support the activation of key elements of the joint business plan, building strong platform relationships.
• Using technology partners, analyse marketing effectiveness to identify improvement opportunities and advise commercial teams on maximizing customer investment ROI.
• Support the sell-in process by developing proactive marketing plans that strengthen commercial propositions and recommendations.
• Drive internal influence and education to deepen the wider teams/departments understanding of customer platforms and needs.
• Communicate activation plans effectively within the Amazon business unit to share and apply learnings.
• Support on additional marketplace launches and strategic initiatives within the Digital team

Skills

Digital retail marketing

Amazon experience

Planning & prioritization

Analytical insight

Stakeholder management

Collaboration across teams

Job description

We’re Pentland Brands:

a global family business behind some of the world’s most iconic active and lifestyle brands. We bring integrity, energy and ambition to our work, setting high standards and striving to deliver great outcomes without ego.

Shape the work behind some of the world’s most loved sport, outdoor and lifestyle brands.

At Pentland Brands, every role helps move our brands forward. Whether you’re supporting our people, improving our systems, growing our commercial performance, strengthening operations or shaping better ways of working, your impact reaches across a portfolio of iconic brands used by consumers around the world.

This is an exciting opportunity for someone ready to take the next step in their retail marketing career. You’ll work across multiple brands in a group role, moving from day-to-day implementation to strategic ownership of specific brand activation. This role is designed for someone who wants more autonomy, accountability, and the chance to grow into a future manager or strategist.

You’ll assist in performance marketing planning and execution for assigned brands, act as a key point of contact for internal and external teams and drive the performance of a key EU retail partnership.

What you’ll be doing:

• Take ownership of implementing global retail marketing strategies for selected brands to drive profitable growth.
• Collaborate with internal and external creative agencies to brief and deliver efficient growth driving content.
• Manage day-to-day relationship with external translation agency, overseeing budgets and ensuring brand voice consistency across markets.
• Work closely with Amazon counterparts to support the activation of key elements of the joint business plan, building strong platform relationships.
• Using technology partners, analyse marketing effectiveness to identify improvement opportunities and advise commercial teams on maximizing customer investment ROI.
• Support the sell-in process by developing proactive marketing plans that strengthen commercial propositions and recommendations.
• Drive internal influence and education to deepen the wider teams/departments understanding of customer platforms and needs.
• Communicate activation plans effectively within the Amazon business unit to share and apply learnings.
• Support on additional marketplace launches and strategic initiatives within the Digital team

What you’ll bring:

• Experience in a digital retail marketing role, preferably with some Amazon experience
• Strong planning and organisational skills with ability to identify and prioritize high-value activities
• Solid understanding of retail dynamics and commercial models and familiarity with competition law principles
• Strong analytical capabilities, using data and insights to build compelling commercial arguments
• Collaborative approach to developing solutions with Amazon and internal teams
• Strong stakeholder management, capable of influencing across a matrix organisation.

Why Pentland Brands?

Pentland Brands is the name behind some of the world’s best-known sport, outdoor and lifestyle brands, including Speedo, Berghaus, Canterbury, Endura, Ellesse, Kickers and Mitre.

We are a global family business with a clear purpose: pioneering brands that make life better. Across our teams, functions and locations, we work together to create products, experiences and partnerships that help people live more active, confident and positive lives.

Joining Pentland Brands means becoming part of a business where your work can have real reach, across multiple brands, markets, teams and disciplines. It is a place for people who want to contribute, collaborate, improve how things are done and help build the future of brands with heritage, ambition and global impact.

We offer a competitive salary, discretionary bonus, hybrid working, flexible start and finish times, generous holiday allowance, product discounts, sample sales, enhanced family-friendly policies, healthcare support, gym and fitness discounts, cycle to work scheme and electric car scheme.

You can find full details of our benefits and perks on our UK Benefits page.

The Interview Process

We want our interview process to feel clear, straightforward, and supportive. If your experience and expectations look like a strong match for the role, here’s what you can expect next:

• Talent Team Intro Call - A 30-minute video call with our Talent Team to get to know each other, talk through the role and your experience, and answer any questions you have.
• Experience Interview - A more in-depth interview (usually online) with the hiring manager to explore your skills, experience and approach, and how these align with the role, our principles, and our ways of working.
• Final Interview - A final in-person interview at our office, focused on deeper discussion and practical application, giving you the chance to meet more of the team and see Pentland Brands in action.