Senior Digital Marketing Manager, Dishpatch

Waitrose & Partners; London; Hybrid; GBP 55,000 - 65,000; Full time

Job summary

Join a leading company as a Senior Digital Marketing Manager with Dishpatch, a meal-kit service under Waitrose & Partners. You will be key in driving customer acquisition through innovative digital marketing strategies. This hybrid role covers dynamic marketing responsibilities aimed at enhancing Dishpatch's reach and engagement.

Qualifications

• Hands-on experience with digital marketing, especially with Meta channels.
• Ability to analyze complex data for business decisions.

Responsibilities

• Plan and optimize digital marketing activities across channels.
• Deliver performance marketing campaigns to meet KPIs.
• Embrace new digital channels for customer engagement.

Skills

Meta campaign setup and management

Collaboration with creative teams

Understanding of marketing KPIs

Google Analytics

Commercial awareness

Stakeholder management

Balancing customer insights with commercial goals

Job description

Apply on JLP Jobs - the official careers website for John Lewis Partnership, John Lewis & Partners, and Waitrose & Partners.

About the role

We have an exciting opportunity with a new role to join Dishpatch as a Senior Digital Marketing Manager, reporting to the CEO of Dishpatch. Waitrose & Partners recently acquired Dishpatch, a meal-kit delivery service that offers restaurant-quality home dining prepared by some of the UK's leading chefs.

Dishpatch replicates a restaurant experience at home with chef-prepared dishes. Customers can select from over 30 menus, delivered nationally on Fridays—ideal for weekend meals. Unlike other meal kits, Dishpatch’s dishes arrive pre-prepared with simple finishing steps, making high-end home dining hassle-free.

As a Senior Digital Marketing Manager, you will plan, implement, and optimize digital marketing activities across channels like paid social and CRM to grow our customer base.

• Expected salary: £55,000 - £65,000 (depending on experience)
• Contract type: Permanent
• Interviews: 2-stage process, likely virtual first, then in person
• Location: Hybrid—based in North Greenwich, London (1-2 days/week), with occasional travel to Bracknell head office

Key responsibilities

• Performance marketing: Deliver digital marketing channels to meet KPIs, with hands-on experience in Meta campaigns, and development into other channels like Affiliates, Google Ads, Pinterest, TikTok.
• Digital awareness: Embrace new digital/social channels to support customer engagement and business growth.
• Continuous improvement: Demonstrate a mindset of ongoing enhancement.
• Data analysis: Analyze complex data to inform decisions and recommendations.
• Outcome focus: Persist through obstacles, maintaining focus on goals.

Essential skills/experience

• Hands-on experience with Meta campaign setup and management
• Experience collaborating with creative teams on performance creative
• Understanding of marketing KPIs
• Experience with Google Analytics
• Commercial awareness with forecasting and cost control
• Stakeholder management and influencing skills
• Ability to balance customer insights with commercial goals

Desirable skills/experience

• Knowledge of Paid Social creative trends
• Experience with Meta account management
• CRM campaign experience, including segmentation and lifecycle emails
• Experience with other digital channels like Google, Pinterest
• Understanding attribution modeling
• Experience with web analytics tools

#LI-HEADOFFICE #LI-HYBRID #LI-REMOTE

The partnership

We’re the UK's largest employee-owned business, home to John Lewis and Waitrose. We’re committed to innovation, quality, and service, with a focus on shared ownership, diversity, and a supportive environment where everyone can thrive.

Note: Some roles require pre-employment vetting, including DBS checks and financial probity checks, with information provided during recruitment. We encourage early applications as vacancies may close early. We support flexible working arrangements; discuss options during your interview.