Senior Digital Marketing Manager - Acquisition

Blu Digital; London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading ecommerce brand in London seeks a Senior Digital Marketing Manager - Acquisition to oversee PPC, Paid Social, and SEO strategies. This role offers the chance to define a multi-channel marketing strategy and collaborate with cross-functional teams to drive customer performance. Ideal candidates will have experience in B2C customer acquisition and proficiency in analytics tools.

Qualifications

• Experience in B2C customer acquisition within an ecommerce environment or agency side.
• Strong understanding of online marketing channels.
• Hands-on experience with defining and executing marketing strategies.

Responsibilities

• Define and execute multi-channel marketing strategy.
• Manage marketing budgets and ROI for acquisition channels.
• Analyse performance metrics and adjust strategies.

Skills

PPC

Paid Social

SEO

Analytics tools proficiency

Communication skills

Tools

Google Analytics

Job description

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Senior Digital Marketing Manager - Acquisition, London

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Client:

Blu Digital

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

661edc42129f

Job Views:

44

Posted:

12.08.2025

Expiry Date:

26.09.2025

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Job Description:

Senior Digital Marketing Manager - Acquisition
Cheshire

My client is a leading ecommerce brand in their niche and is looking for their first senior hire in digital marketing to be responsible for PPC, Paid Social, and SEO. This pivotal role, reporting to the Director of Ecommerce, offers a unique opportunity to make a significant impact within the organisation.

You will be responsible for defining and executing a comprehensive multi-channel marketing strategy, managing marketing spend budgets and ROI across various acquisition channels such as Paid Search, SEO, and Affiliate Marketing, and collaborating closely with cross-functional teams to optimise conversion and customer performance. You will also be tasked with analysing performance metrics to adjust strategies, monitoring industry trends, and competitor activity to ensure the company remains at the forefront of its market.

Ideally, you will have experience in B2C customer acquisition within an ecommerce environment or agency side, a strong understanding and hands-on experience in marketing across online channels, proficiency in analytics tools including Google Analytics, and excellent communication skills to engage effectively with stakeholders at all levels.

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