Senior Digital Marketing Executive (Subscriptions) (part-time)

Premier; Greater London; Hybrid; GBP 26,000 - 32,000; Part time

Benefits offered by this job

Flexible hybrid working

25 days annual leave + bank holidays

Birthday leave

Contributory pension scheme

Life Assurance

Employee Assistance with online GP

Eye care scheme

Enhanced Family leave and Pay

Job summary

Premier is seeking a Senior Digital Marketing Executive (Subscriptions) to own the growth of print and digital subscribers. This part-time role focuses on acquisition, retention and revenue growth, collaborating with editorial, data, and marketing teams to optimise pricing, offers and subscriber journeys.

You will lead cross-functional efforts to reduce churn, improve journeys, and identify new revenue opportunities, delivering measurable outcomes in a hybrid working setup.

Qualifications

• Understanding of acquisition funnels, retention, churn and CLV.
• Experience working with marketing and data teams.
• Ability to make commercial pricing/offer decisions.
• Data-led, test-and-learn approach.

Responsibilities

• Own subscriber acquisition, retention and growth targets with KPIs.
• Lead subscription performance reviews and trading discussions.
• Develop pricing, offers, promotions and conversion journeys.
• Shape subscription and paywall strategies through data-led decision making.
• Manage full subscriber lifecycle from acquisition to retention and win-back.

Skills

Acquisition funnels

Retention

Churn reduction

Customer lifetime value

Pricing decisions

Offers and paywalls

Job description

Job Title : Senior Digital Marketing Executive (Subscriptions) (part-time)

Salary : £27,000 per annum (£45,000 p.a. full-time equivalent)

Location : Hybrid: Working time split between your Home and our London Office

Hours of work : Part-time (21 hours per week)

Reporting to : Publishing Director

At Premier, the UK’s Christian Media Mission Agency, our mission is to help people encounter God through media and experience renewal. We create thoughtful, biblically grounded content that reaches Christians from all backgrounds through radio, magazines, podcasts, digital platforms and more.

We’re looking for a Digital Marketing Executive (Subscriptions) to help shape the future growth of our print and digital magazine brands. This is a unique opportunity for someone who combines strong commercial instincts with a passion for Christian media and audience engagement.

Role Overview

As our Senior Digital Marketing Executive (Subscriptions), you’ll own and drive the acquisition, retention and growth of Premier’s print and digital magazine subscribers.

You will work closely with editorial, marketing, data, digital telemarketing and events teams, acting as the single point of ownership for subscription performance across the organisation. You will create and deliver a subscription growth strategy, make evidence-based decisions on pricing, offers and paywalls, leading cross-functional activity to deliver sustainable growth in recurring revenue and strengthen relationships with our audiences. You’ll be responsible for optimising pricing and offers, improving subscriber journeys, reducing churn and identifying new opportunities to increase recurring revenue.

This is a commercial role with significant accountability and influence, ideal for someone who enjoys using insight, experimentation and collaboration to deliver measurable results.

Key responsibilities:

• Own subscriber acquisition, retention and growth targets with clear KPIs
• Lead subscription performance reviews and trading discussions
• Develop and optimise pricing, offers, promotions and conversion journeys
• Shape subscription and paywall strategies through data-led decision making
• Manage the full subscriber lifecycle, from acquisition through to retention and win-back
• Identify and reduce churn through insight-driven improvements
• Oversee acquisition activity across channels (email, website, radio, podcast, social media, events)
• Explore new opportunities for audience and subscription growth
• Partner with editorial and content teams to maximise subscriber engagement
• Lead audience insight and research initiatives
• Collaborate with marketing teams to focus investment on the most effective growth opportunities

About you

You’ll have:

• A strong understanding of acquisition funnels, retention, churn and customer lifetime value
• Experience of working with marketing and data teams
• Confidence to make commercial decisions on pricing, offers and conversion
• A data-led, test-and-learn approach
• Strong communication and stakeholder management skills

Experience in publishing, magazines or media is desirable, as is knowledge of the UK Christian community.

Please note that Premier is a Christian media agency and there is an occupational requirement for applicants to have a personal Christian faith and a commitment to Premier’s mission to help people encounter God through media.

Information for candidates

Why Join Premier?

Premier offers a great place to work, with people that support, encourage and look after one another. You will love coming into work, both in person and virtually!

Competitive salary and benefits package:

• Flexible, hybrid working arrangements based on the requirements of the role
• 25 days’ annual leave plus UK bank holidays (pro rata for part-time roles)
• Additional leave on your birthday
• Contributory pension scheme
• Life Assurance scheme
• Employee Assistance with online GP scheme
• Eye care scheme
• Enhanced Family leave and Pay

In addition we offer:

• Mission-Driven Work: Take the opportunity to make a tangible impact by contributing to a mission that reaches millions of people.
• Dynamic Team Culture: Join a supportive, creative, and passionate team that values innovation and collaboration.
• Growth Opportunities: Benefit from ongoing professional development in a role where your contributions are truly valued.