Senior Digital Marketing Executive

TN United Kingdom; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking a Senior Digital Marketing Executive to drive their digital initiatives across the UK and Europe. This pivotal role involves developing and executing comprehensive digital marketing strategies that align with business objectives. You will lead customer acquisition efforts, manage diverse campaigns, and utilize analytical insights to refine strategies continuously. If you are passionate about digital marketing and thrive in a dynamic environment, this is an exciting opportunity to make a significant impact in a rapidly growing fashion group.

Qualifications

• Experience in Digital Marketing, preferably in Affiliate Marketing.
• Strong analytical skills and proficiency in Google Analytics.

Responsibilities

• Develop and execute Digital Marketing strategies for UK and European markets.
• Oversee day-to-day campaigns across channels like PPC and Paid Social.

Skills

Digital Marketing

Affiliate Marketing

Analytical Skills

Campaign Management

Customer Acquisition

Tools

Google Analytics

Job description

Social network you want to login/join with:

Senior Digital Marketing Executive, London

Client:

Blu Digital

Location:

London, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

638cb2f0d5a5

Job Views:

26

Posted:

21.03.2025

Expiry Date:

05.05.2025

Job Description:

Senior Digital Marketing Executive
London

My client, a rapidly growing fashion group, is actively seeking a Senior Digital Marketing Executive to lead their initiatives in the UK and European markets in a pivotal role that involves spearheading the development and execution of digital marketing strategies, aligning them with overarching business objectives.

You will lead sales and customer acquisition efforts in Western markets (UK, Europe, and North America), playing a crucial role in achieving our overarching marketing and business objectives. Responsibilities include:

1. Developing and executing the Digital Marketing strategy
2. Overseeing day-to-day campaigns across diverse channels like Affiliates, PPC, and Paid Social
3. Utilising analytical insights to continuously refine strategies
4. Collaborating closely with cross-functional teams to ensure comprehensive marketing campaigns
5. Assisting in budget tracking to meet ROAS targets
6. Staying updated with industry trends and fostering strong partnerships with affiliates

The ideal candidate will possess experience in Digital Marketing, preferably in Affiliate Marketing, showing success in achieving campaign KPIs. Strong analytical skills, proficiency in tools like Google Analytics, effective management of media budgets, and adaptability in a dynamic team setting are essential. While prior knowledge of fashion retail is advantageous, it's not mandatory.