Senior Digital Marketing Executive

TN United Kingdom; Huntingdon; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading company in the UK is seeking a Senior Digital Marketing Executive to drive growth and customer acquisition through digital channels. This role involves managing multi-channel campaigns, overseeing social media and email marketing, and collaborating with external agencies. The ideal candidate will have a strong marketing background, excellent communication skills, and experience in B2C/B2B campaigns, preferably within the insurance sector. Join a supportive culture with competitive salary and benefits, including flexible working options and professional development support.

Benefits

Competitive salary with annual pay review and bonus scheme

Flexibility with hybrid working options

27 days annual leave plus bank holidays

Auto-enrolment into pension scheme (5% employer contribution)

Flex-benefits: a range of flexible benefits

Group Life Assurance

3 months fully paid maternity, paternity, and adoption leave

Support for professional qualification studies

Discounts on cinema tickets, meals, luxury items

Holiday purchase scheme: up to 5 days annually

Qualifications

• Proven experience managing B2C/B2B campaigns, preferably in insurance.
• Strong marketing background with digital campaign experience.
• Knowledge of FCA compliance and regulatory considerations (desirable).

Responsibilities

• Drive growth, engagement, and customer acquisition through digital channels.
• Manage relationships with external agencies and stakeholders.
• Oversee email campaigns and nurture leads.

Skills

Social media management

Paid digital campaigns

Lead generation

Analytical skills

Communication skills

Planning and organizational skills

Education

Degree and marketing qualification

Tools

Google Analytics

Meta Business Suite

Job description

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Senior Digital Marketing Executive, Huntingdon

Client:

Location:

Huntingdon, United Kingdom

Job Category:

Other

EU work permit required: Yes

Job Reference: 8389b8285ce5

Job Views: 3

Posted: 21.05.2025

Expiry Date: 05.07.2025

Job Description:

Are you a passionate digital marketing professional who thrives on challenges, maintains high standards, and wants to make a real impact on company performance? The Jensten Marketing team is looking for a bright, inquisitive, and self-starting Senior Digital Marketing Executive to support our recently acquired digital businesses.

This is an exciting time to be part of our growing business—where your achievements are truly valued and rewarded.

As the Senior Digital Marketing Executive, you will support our rapidly expanding online insurance brands, including Salon Gold, Tradesman Saver, Professional Saver, Cleaner Saver, among others. This role is primarily remote, with some travel to our offices in Sutton, Surrey.

Your main goal will be to drive growth, engagement, and customer acquisition through digital channels, aligning with our ambitious business objectives. Working with external agencies and our internal teams, you’ll lead multi-channel digital campaigns designed to boost brand visibility, generate high-quality leads, and improve customer retention—delivering measurable results that support our growth plans.

Key objectives & responsibilities include:

Social Media & Content Marketing

• Develop and implement strategies to increase brand awareness, trust, and engagement across key platforms.
• Oversee creation of compelling, industry-relevant content.
• Manage community interactions, respond to queries, and monitor brand reputation.
• Stay ahead of industry trends and competitor activity to refine our social approach.
• Collaborate with agencies to plan, execute, and optimize paid social, PPC, display, and retargeting campaigns.
• Manage ad spend efficiently to maximize ROI.
• Conduct A/B testing on creatives, messaging, and targeting for continuous improvement.
• Ensure paid media aligns with broader marketing strategies.

Email Marketing

• Oversee email campaigns to nurture leads and boost retention.
• Segment audiences and personalize email journeys based on data insights.
• Use A/B testing, automation, and analytics to optimize performance.
• Maintain GDPR compliance in all email activities.
• Analyse campaign results and recommend improvements.

Exploring New Channels & Revenue Streams

• Test and scale new acquisition channels to increase engagement and policy sign-ups.
• Develop referral programs, influencer collaborations, and strategic partnerships.
• Launch promotions, competitions, and affiliate programs to generate leads.
• Keep abreast of industry trends to foster innovation and revenue growth.

Agency & Stakeholder Management

• Manage relationships with external agencies, ensuring campaigns meet business goals.
• Brief agencies on objectives, creative direction, and target audiences.
• Oversee performance reviews and ongoing collaboration.

About you

We’re seeking a creative, relationship-driven marketer with the ability to simplify complex information and juggle multiple priorities. Proven experience managing B2C/B2B campaigns—preferably within the insurance sector, though other industries will be considered—and a solid understanding of our products and services are essential.

You’ll also be or have:

• Strong marketing background, with experience in social media management, paid digital campaigns (Google Ads, Meta Ads, LinkedIn Ads), and lead generation.
• Analytical skills with experience in tools like Google Analytics, Meta Business Suite, etc.
• Strategic mindset with a test-and-learn approach to campaign optimization.
• Experience managing agencies and working cross-functionally with internal teams.
• Knowledge of FCA compliance and regulatory considerations (desirable).
• Excellent communication skills, capable of engaging with senior stakeholders.
• Proficiency in GA4, SEO, PPC, and social media platforms.
• Experience creating content for websites, social media, email campaigns, and events.
• Strong planning and organizational skills for event management.
• Degree and marketing qualification.

When you join us, you can expect a supportive culture and an attractive range of rewards and benefits, including:

• Competitive salary with annual pay review and bonus scheme
• Flexibility with hybrid working options
• 27 days annual leave (including a day off for your birthday and another for a religious holiday of your choice) plus bank holidays
• Auto-enrolment into our pension scheme (5% employer contribution)
• Flex-benefits: a range of flexible benefits most important to you
• Group Life Assurance
• 3 months fully paid maternity, paternity, and adoption leave
• Support for professional qualification studies relevant to your role and career
• Perks at work: discounts on cinema tickets, meals, luxury items, etc.
• Holiday purchase scheme: up to 5 days annually

About Us:

Launched in 2018, Jensten is one of the UK's largest independent insurance broking groups. Growing organically and through acquisitions, we now place over £600m GWP into the market via retail, Lloyd's, London Market, and specialist underwriting arms.

We bridge the gap between consolidators and provincial brokers, combining scale, ambition, and expertise with a client-focused culture and entrepreneurial spirit. We are not just a leading independent broker but also one of the most exciting.

Our goal is to have a team committed to delivering insurance distribution excellence. We prioritize listening and acting on feedback, fostering a positive culture and continuous growth.