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A boutique firm that provides analytically-driven consumer insight services to a broad spectrum of consultancies and research agencies, as well as working directly with some of the world's leading brands.
Whether conducting advanced analytics or delivering full market research programmes, this company consistently delivers creative solutions to help clients solve business issues and make better-informed decisions.
This company has four core specialisms: predictive models, segmentation, brand strategy, and product & service optimisation. Customer analytics will play a key role in all of these areas.
They are looking for an experienced, commercially-focused, and passionate leader who will grow and manage the new customer analytics team as a senior data scientist.
You will be building analytics models using a range of data science approaches, such as machine learning and statistical techniques, along with wider analytical approaches such as time series and analytics with unstructured data, e.g., NLP. They recently used gradient boosting machine learning to predict radio listening behaviour for a client, taking into account advertising spend.