Senior CRM Manager

Blu Digital; London; On-site; GBP 50,000 - 80,000; Full time

Job summary

A prominent health and wellness business is seeking a Senior CRM Manager to spearhead personalized marketing campaigns. The role involves comprehensive project management from inception to execution and a focus on customer acquisition and retention strategies.

Qualifications

• Experience in email/digital marketing within ecommerce.
• Proven track record in managing targeted campaigns.

Responsibilities

• Manage end-to-end project lifecycle for personalized campaigns.
• Support the Head of CRM in customer relationship marketing efforts.

Skills

Project Management

Data-driven Campaigns

Email Marketing

Digital Marketing

Job description

Our client, a health and wellness business, is looking for a proactive Senior CRM Manager to join their team.

You will be responsible for end-to-end project management of personalized campaigns, from development through to execution, across a campaign lifecycle that builds dialogue with customers. You will also support the Head of CRM with all aspects of customer relationship marketing, including acquisition, onboarding, and retention.

To be considered, you should have experience working in an email/digital marketing role within an ecommerce business and have experience in implementing and managing targeted, data-driven campaigns.