Senior CRM Executive - Sports

Blu Digital; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading company is seeking a Senior CRM Executive to enhance their email marketing strategy. You'll execute and manage campaigns, ensuring timely delivery and performance optimization. Ideal candidates understand email best practices and utilization of tools like Ometria alongside Google Analytics. This role is key to creating engaging customer communication and maximizing campaign success.

Qualifications

• Understanding of email best practices and performance metrics.
• Experience with Google Analytics.
• Knowledge of automated email campaigns.

Responsibilities

• Create and execute email marketing strategy.
• Manage email marketing campaigns from start to finish.
• Monitor email performance.

Skills

Email best practices

Email marketing campaigns

Google Analytics

Tools

Ometria

Job description

My client is currently looking to recruit a Senior CRM Executive. You will create a world-class email strategy, testing and optimising to find the best ways to communicate with customers. You will deal with the day-to-day execution of their email marketing campaigns from start to finish, ensuring that campaigns are sent on time with no errors.

You will create and execute the email marketing strategy and testing, as well as managing the email calendar. You will deal with automated emails and monitor the email performance.

To be considered you will have an understanding of email best practise and performance metrics. You will ideally have used Ometria however its not essential. You will have a good working knowledge of Google Analytics and understanding of automated email campaigns.

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Created on 17/07/2025 by TN United Kingdom