Senior Copywriter: Lead Big-Idea Campaigns Across Channels

TBWA\Worldwide; Greater London; On-site; GBP 45,000 - 65,000; Full time

Job summary

TBWA Worldwide in London is seeking a highly creative Senior Copywriter to partner closely with an Art Director to develop compelling, integrated campaigns across Unilever brands. You are a conceptual thinker who can generate and own big ideas, then translate them across multiple channels and formats.

You will write scripts, sharp headlines, social content, and long-form copy, lead shoots, manage multiple projects, and mentor junior team members in a fast-paced agency environment.

Qualifications

• 6+ years in a creative agency or similar environment
• Strong conceptual thinking and exceptional presentation skills
• Proficiency in Adobe Creative Suite
• Excellent written and verbal communication skills with strong visual sensibility
• Confident, proactive, highly organised with a team-oriented attitude
• Self-starter with initiative to drive projects
• Good understanding of AI tools to support the creative process

Responsibilities

• Partner with an Art Director to concept and deliver innovative, high-quality ideas
• Develop and execute copy across formats including social, film, OOH, digital, and POS
• Contribute to and shape creative briefs and strategic thinking
• Manage multiple projects with attention to detail and deadlines
• Present work confidently to stakeholders and clients
• Participate in brainstorming sessions and collaborate with external partners
• Attend shoots and post-production to ensure quality output

Skills

Conceptual thinking

Presentation skills

Written communication

Verbal communication

Self-starter

AI tools understanding

Team collaboration

Brand storytelling

Tools

Adobe Creative Suite

Job description

TBWA Worldwide in London is seeking a highly creative Senior Copywriter to partner closely with an Art Director to develop compelling, integrated campaigns across Unilever brands. You are a conceptual thinker who can generate and own big ideas, then translate them across multiple channels and formats.

You will write scripts, sharp headlines, social content, and long-form copy, lead shoots, manage multiple projects, and mentor junior team members in a fast-paced agency environment.