Senior Copywriter: Global Growth & ASO

Phiture; United Kingdom; On-site; GBP 50,000 - 75,000; Full time

Job summary

Phiture, a leading mobile growth consultancy, seeks aSenior Copywriter to own copy across major accounts and brands. You’ll translate briefs, audience insights and testing hypotheses into conversion-focused copy for app stores, promotions, stories and CRM, maintaining distinct brand voices while enabling creative testing.

You’ll collaborate with designers and Growth Consultants, shaping messaging that resonates globally.

Qualifications

• Native-level English copywriting ability with strong grammar and meticulous editing.
• Proven senior copywriting track record across formats and brands.
• Strategic thinking: articulate user benefits and why copy works.
• Strong portfolio showing range and benefit-led messaging.
• Experience managing multiple projects in a fast-paced agency environment.
• Collaborative mindset with designers and strategists.
• Experience in mobile, performance or growth marketing preferred.
• Interest in ASO and related performance copy is a plus.

Responsibilities

• Own copy delivery from brief to QA and localization.
• Translate briefs, insights and hypotheses into clear conversion-focused copy.
• Write across app store metadata, captions, in-app events, promotions and CRM.

Skills

Native English copywriting

Senior copywriting experience

Brand voice versatility

Creative testing & optimization

Collaboration with designers

Communication with clients

ASO/SEO familiarity

Editing & proofreading

Job description

Phiture, a leading mobile growth consultancy, seeks aSenior Copywriter to own copy across major accounts and brands. You’ll translate briefs, audience insights and testing hypotheses into conversion-focused copy for app stores, promotions, stories and CRM, maintaining distinct brand voices while enabling creative testing.

You’ll collaborate with designers and Growth Consultants, shaping messaging that resonates globally.