Senior Conversion Rate Optimisation Specialist

Edinburgh City Football Club Limited.; Glasgow; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading digital growth agency is seeking a Senior Conversion Rate Optimisation Specialist to shape their CRO department. This role offers full ownership over strategic delivery in a collaborative environment, with opportunities for exclusive training and a flexible, remote-first culture.

Benefits

Access to exclusive training through Google

Flexible, remote-first team culture

Events at Google HQ London

Qualifications

• Strong experience in CRO, UX or digital experimentation, ideally agency-side.
• Confident using analytics and insight platforms such as GA4, Hotjar, VWO.
• Experience delivering measurable improvements in digital conversion.

Responsibilities

• Lead and execute CRO strategies grounded in data, insight, and experimentation.
• Design and manage robust testing programmes (A/B, multivariate, personalisation).
• Collaborate across SEO, Paid Media and Analytics teams.

Skills

CRO

UX

Digital Experimentation

Data Storytelling

Analytics Platforms

Tools

GA4

Hotjar

VWO

Job description

Senior Conversion Rate Optimisation Specialist

Remote (UK-based) or Norwich HQ

Our client is an award-winning digital growth agency that's redefining how conversion optimisation is delivered across a diverse client base. With a flat structure and forward-thinking culture, they've built a space where innovation is encouraged, autonomy is valued, and performance is driven by data, not guesswork.

The Opportunity

• Shape the future of a growing CRO department with a clear path to leadership
• Join a collaborative, test-and-learn environment with full ownership over strategic delivery
• Work with a diverse mix of high-growth clients, from SaaS to health & wellness
• Access to exclusive training through Google, plus events at Google HQ London
• Be part of a flexible, remote-first team culture built around trust, not time in the office

Responsibilities

• Lead and execute CRO strategies grounded in data, insight, and experimentation
• Design and manage robust testing programmes (A/B, multivariate, personalisation)
• Analyse user behaviour using a mix of qualitative and quantitative tools
• Communicate test results and optimisation opportunities in a clear, client-friendly way
• Collaborate across SEO, Paid Media and Analytics teams to create joined-up solutions
• Contribute to the evolution of service delivery and internal best practices

Your Profile

• Strong experience in CRO, UX or digital experimentation, ideally agency-side
• Confident using analytics and insight platforms such as GA4, Hotjar, VWO or similar
• A data storyteller - able to present complex findings clearly and persuasively
• Experience delivering measurable improvements in digital conversion
• Self-motivated, adaptable, and eager to shape your own role in a scaling team

How to apply

To apply for this outstanding opportunity, please contact Beth at Pivotal for a confidential discussion on 07391 456860 or email me at beth@.

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.