The Senior Communications Manager is responsible for developing and delivering the Society's communications strategy to enhance its visibility, influence, and engagement with key audiences. The role ensures that the Society's voice is clear, consistent, inclusive, and aligned with its strategic aims across all channels—web, social media, email, press, and publications. The role combines planning and budgeting with hands-on communications activity.
Key Responsibilities
- Develop and implement an annual communications plan to support the Society's strategic objectives, including member communication and marketing of the Society's activities, events, and programmes.
- Collaborate with the CEO, senior staff, and officers to shape key messages and deliver campaigns that enhance the Society's visibility and reputation.
- Manage digital and print content: Oversee the Society's website to ensure it is current, accessible, user-friendly, and engaging. Oversee the production and distribution of newsletters, bulletins, blogs, and reports. Write, edit, and commission content for various audiences, including members, academics, policymakers, students, and the general public.
- Manage social media and brand presence: Handle the Society's presence on platforms such as X/Twitter, LinkedIn, YouTube, creating engaging content. Develop multimedia content like videos, infographics, and animations.
- Media and public relations: Monitor performance against income and other targets, report regularly to the Chief Executive and Board. Prepare briefings, proposals, and reports for Board and committee meetings.
- Internal support: Provide communications advice and support to staff and committees. Collaborate to promote RES activities and outputs. Develop communication toolkits, templates, and training.
- Other responsibilities: Perform any other tasks reasonably requested.
Essential Skills
- Significant experience in a communications role, ideally within a professional body, academic institution, or non-profit organization.
- Excellent written and editorial skills, capable of producing compelling content across formats and channels.
- Strong skills managing digital platforms such as WordPress, Mailchimp, LinkedIn, X/Twitter, YouTube.
- Proven ability to develop and execute communication plans, manage multiple projects, and meet deadlines.
- Experience in maintaining brand identity across outputs.
- Strong interpersonal and collaboration skills, working effectively with internal teams, senior leaders, and external stakeholders.
- Ability to monitor performance metrics and adapt strategies accordingly.
Desired Skills
- Knowledge of economics or higher education landscape.
- Understanding of learned societies, professional associations, or membership organizations.
- Experience working with journalists or managing media relations.
- Awareness of equality, diversity, and inclusion issues in communications.
Royal Economic Society (RES) is the professional membership body and learned society for economics. Founded in 1890, RES has over 3,000 members worldwide and aims to improve public understanding of economics and promote diversity and inclusion within the discipline.