Senior Business Development Representative

UNiDAYS; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

25 days holiday per year

4pm finishes every Friday

Company pension scheme

Private health insurance (BUPA)

Dental Insurance (BUPA)

Income protection policy

Life assurance policy

Employee Assistance Program

Enhanced parental leave pay

Regular team building activities

£150 towards home office setup

Job summary

UNiDAYS is expanding its Identity and Verification platform and is seeking a Senior Business Development Representative to drive growth with global brand partners. You will own the full sales cycle, from prospecting to close, targeting social media, subscriptions, tech, fashion, and beauty verticals.

You will leverage CRM tools, build strategic relationships with VP and C-level stakeholders, and work with cross-functional teams to accelerate deals and expand UNiDAYS' verification footprint

Qualifications

• 4–5 years of experience in advertising sales, marketing, consulting, or related commercial roles.
• Proven ability to grow a partner base and manage strategic relationships.
• Deep understanding of the digital advertising, e-commerce ecosystem, affiliate networks, ad serving tech, retail/in-store experience, and Gen Z trends.

Responsibilities

• Drive new business acquisition across the verification vertical and grow a pipeline of brand prospects.
• Deliver revenue growth by meeting monthly/quarterly targets with solution-led selling.
• Own outbound prospecting, craft pitches, develop proposals, and transition opportunities to senior team members.
• Leverage Salesforce, LinkedIn Navigator, and engagement tools to drive pipeline efficiency.
• Build trust with senior stakeholders to communicate UNiDAYS' value to brands.
• Collaborate with marketing, product, and insights to tailor partner strategies.
• Represent UNiDAYS at events and client meetings to raise brand awareness.

Skills

Commercial background

Partner development

Industry fluency

Solution-led mindset

Relationship builder

Tech savvy & data-literate

Energetic & resilient

Tools

Salesforce

LinkedIn Sales Navigator

Sales engagement tools

Job description

UNiDAYS is building the next generation of its business around Identity and Verification. As a Senior Business Development Representative (SaaS & Partnerships), you will drive the commercial growth of these solutions by winning new partners and increasing usage among existing ones.

You are joining at a critical inflexion point as verification becomes a primary growth engine for the company, expanding beyond retail into Social Media, Subscriptions, Technology, Fashion, and Beauty. This is a quota-carrying, strategic sales role with a clear mission: acquire and grow global partners onto UNiDAYS' verification platform at scale. You will own the full sales cycle from prospecting through to close, representing UNiDAYS to global and emerging brands and helping them engage Gen Z audiences.

Job Requirements:

• Commercial Background: 4-5 years' experience in advertising sales, marketing, consulting, media, or a related commercial environment, with a proven track record of solution-focused selling.
• Partner & Business Development Expertise: Proven ability to grow a partner base, manage strategic relationships, and navigate negotiations.
• Industry Fluency: Deep understanding of the digital advertising and e-commerce ecosystem, affiliate networks, ad serving technologies, retail/in-store experience, and Gen Z trends.
• Solution-Led Mindset: Skilled at identifying customer pain points and crafting compelling proposals aligned with strategic objectives and ROI.
• Relationship Builder: Experienced in establishing credibility with senior stakeholders, including VP and C-level decision-makers.
• Tech-Savvy & Data-Literate: Confident using CRMs and data dashboards to manage a pipeline and prioritize opportunities effectively.
• Energetic & Resilient: Self-motivated, adaptable, and able to thrive in a fast-paced, high-growth environment with ambitious targets.

Job Responsibilities:

• Drive new business acquisition: Own and grow a pipeline of high-potential brand prospects across the verification vertical, converting them into long-term strategic partners.
• Deliver revenue growth: Consistently meet and exceed monthly and quarterly sales targets (measured by SQLs generated and sourced revenue) through solution-led, consultative selling.
• Own the outreach: Drive outbound prospecting, craft and deliver pitches, develop proposals, and transition opportunities to senior team members for negotiation and onboarding when appropriate.
• Leverage a premium tech stack: Use Salesforce, LinkedIn Sales Navigator, and our sales engagement tools to drive pipeline efficiency, track performance metrics, and improve conversion ratios.
• Build strong partner relationships: Establish trust with senior stakeholders (Brand, Performance, Growth, eCommerce, and Media teams) to communicate the value of UNiDAYS' Gen Z reach.
• Collaborate cross-functionally: Work closely with category leads, marketing, product, and insights teams to tailor partner strategies and accelerate deal velocity.
• Champion market insights: Feed structured feedback into product and commercial teams to influence strategy, pricing, and positioning.
• Represent UNiDAYS externally: Attend key industry events, trade shows, and client meetings to build awareness and elevate our profile.

This is your opportunity to Join the world’s largest student verification network and help shape the future of how brands connect with the next generation. We engage a community of 23M+ verified students and graduates across 115 markets, making us a truly global platform. Our brand is a powerhouse in the UK, and we're rapidly accelerating our presence worldwide - especially in the US, Germany, India, France, Canada, and Australia.

We partner with 850+ of the world's biggest brands, bringing their products and services to the hearts and minds of tomorrow’s professionals - driving engagement, building affinity, and delivering real results.

We offer a fast-paced, fun, and social working environment where you can truly make an impact. We believe work should enhance and complement your life, which is why we provide a flexible hybrid working model. While there are expectations to attend the London campus periodically, you and your manager will determine the most appropriate balance together, ensuring both your needs and the needs of the business are met.

We work hard at UNiDAYS, and we believe in fair compensation for that hard work. That's why we're proud to offer all employees full access to our comprehensive benefits package.

• 25 days holiday per year increasing with length of service, plus bank holidays
• 4pm finishes every Friday
• Company pension scheme
• Private health insurance (BUPA)
• Dental Insurance (BUPA)
• Income protection policy
• Life assurance policy
• Employee Assistance Program
• Enhanced parental leave pay
• Regular team building activities
• £150 pounds towards your home office set up

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.