Senior Business Development & Growth Executive (Content)

Mishcon de Reya LLP; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

Mishcon de Reya LLP in London seeks a Senior BD & Growth Executive (Content) to lead the firm’s profile, reputation and business pipeline through high-quality content and knowledge assets. You will own directories, submissions, proposals and credentials materials, drive thought leadership and coordinate with Knowledge Lawyers to deliver compelling client-focused content.

The role requires resilience and senior stakeholder engagement, with a commercial mindset in a flexible, collaborative,

Qualifications

• 4+ years BD or marketing experience within a law firm or professional services environment, with a demonstrable specialism in content, directories and proposal management.
• Proven track record of managing complex, high-profile directory submissions and pitch processes.
• Strong understanding of the legal market, including key sectors, client drivers, and competitive landscape.
• Experience developing and executing thought leadership programmes.

Responsibilities

• Lead the department's directories programme (including Legal 500, Chambers and Partners and other publications) end-to-end, including timetabling, stakeholder management, submission drafting and editorial liaison.
• Regularly maintain and develop the firm's credentials library, ensuring materials are current, accurate and tailored for different sectors, geographies and service lines.
• Bring insights to help convert pitch and proposal opportunities, owning the scoping, drafting and formatting of high-quality content.
• Develop and execute the department's thought leadership and content strategy, working with subject matter experts to produce high-quality assets.
• Collaborate with Marketing to ensure thought leadership is packaged and distributed across digital and print channels.
• Review and update the department's practice group web pages and marketing collateral, ensuring content remains accurate and aligned with strategy.

Skills

BD/Marketing in law firm

Directory submissions

Pitch management

Thought leadership programmes

Tools

CRM systems

Content management platforms

Microsoft Office

Job description

The Department

The Innovation Economy is one of the firm's three strategic sectors, alongside Private Wealth & Capital and Real Estate. Central to this sector is our Innovation department, which brings together market-leading lawyers and specialist advisers with expertise across Intellectual Property, Technology, Data, Life Sciences, Commercial, Interactive Entertainment, Competition and Corporate Technology. Together, they support some of the world's most innovative businesses, from early-stage start-ups and high-growth scale-ups to established global organisations navigating transformation and change.

The Role

The Senior Business Development & Growth Executive (Content) is a key member of the Innovation Department's BD function, responsible for driving the firm's profile, reputation and business pipeline through high-quality content and knowledge assets.

The role holder will lead in preparation of legal and practice specific directories and awards, submissions, proposals, pitches and credentials materials, as well as driving the department's thought leadership and wider content strategy, working closely with the department's Knowledge Lawyers.

This is a senior individual contributor role requiring a commercially astute, detail-oriented professional with deep experience of producing and leveraging BD content in a professional services or legal environment.

You will be required to be resilient, confident, and comfortable in your dealings with senior people, with a focus on building successful and productive working relationships, balancing competing priorities and flexing your style as required. Effective communication and team-working, energy, with great visibility and a can-do attitude will be the key to success in this role.

Duties And Responsibilities

Directories & Rankings

• Lead the department's directories programme (including Legal 500, Chambers and Partners and other relevant publications) end-to-end, including timetabling, stakeholder management, submission drafting and editorial liaison.
• Maintain and continuously improve a bank of matter examples, client references and lawyer profiles for use across submissions and other BD materials, particularly to enhance our pitches and credentials.
• Track and analyse rankings outcomes, producing insight reports for the Practice Groups and Department.

Proposals, Pitches & Credentials

• Work with Business Development Manager and Central Pitch Manager to support the pitch and proposal process for the department, working closely with partners and associates to develop compelling, client-focused responses.
• Regularly maintain and develop the firm's credentials library, ensuring materials are current, accurate and appropriately tailored for different sectors, geographies and service lines.
• Bring insights and skill to help convert pitch and proposal opportunities, owning the scoping, drafting and formatting of high-quality content.

Thought Leadership and Content Production

• Develop and execute the department's thought leadership and content strategy, working with subject matter experts across practice groups to produce high-quality content assets.
• Collaborate with the Marketing and Communications team to ensure thought leadership is effectively packaged and distributed across relevant digital and print channels.
• Collaborate with team members to develop compelling content for strategic initiatives including campaigns, events and sales to support and drive prospect and client engagement, project managing tasks across central BD functions and Knowledge to create key content.
• Regularly review and update the department's practice group web pages, individual profiles and digital marketing collateral, ensuring content remains accurate, current, and aligned with strategic positioning.

Skills/Experience

• Possess a minimum of 4 years' BD or marketing experience within a law firm or professional services environment, with a demonstrable specialism in content, directories and proposal management.
• Proven track record of managing complex, high-profile directory submissions and pitch processes.
• Strong understanding of the legal market, including key sectors, client drivers, and competitive landscape.
• Experience developing and executing thought leadership programmes.

Key Attributes/Competencies

• Commercially driven, with strong results orientation and ability to link BD activity to measurable business outcomes.
• Exceptional written communication skills, with the ability to translate complex legal and technical concepts into clear, compelling content.
• Strong editorial judgement and attention to detail.
• Highly organised, with the ability to manage multiple competing deadlines and stakeholders simultaneously.
• Collaborative and confident in influencing senior stakeholders, including partners.
• Proficient in CRM systems, content management platforms, and Microsoft Office suite.
• Excellent attention to detail and organisational skills.
• Able to work independently and as part of a team.

Please note that this job profile is not an exhaustive list of duties but merely an outline of the key components of the role. You may be required by your line manager to take on additional responsibilities when requested.

About

About Mishcon de Reya Group

The Mishcon de Reya Group is an independent, international professional services business with law at its heart, employing over 1400 people with over 650 lawyers. It includes the law firm Mishcon de Reya LLP and a collection of leading consultancy businesses that complement the firm's legal services.

Mishcon de Reya LLP is based in London, Oxford, Cambridge, Singapore, Hong Kong and UAE. The firm services an international community of clients and provides advice in situations where the constraints of geography often do not apply. The work the firm undertakes is cross-border, multi-jurisdictional and complex, centred around three increasingly entwined and connected sectors: the Innovation Economy, Private Wealth and Capital, and Real Estate. The firm is known as a disputes powerhouse with a formidable capacity firmwide for dispute resolution.

The Mishcon de Reya Group includes consultancy businesses MDR Discover, MDR Mayfair (in London, Singapore and Dubai), MDR ONE, and MDRi (in Hong Kong). The Group also includes MDR Lab, which invests in the most promising early stage legaltech companies as well as the Mishcon Academy, its in-house place of learning and platform for thought leadership.

In 2024, the Group announced its first strategic acquisition in the alternative legal services market, flexible legal resourcing business Flex Legal. It also acquired a majority stake in Somos, a global group actions management business.

We strive to create a fully diverse and inclusive workplace where all our people are empowered to fulfil their potential. We are proud of our agile working culture and are always happy to talk flexible working.