Senior Business Analyst

ITV; London; Hybrid; GBP 55,000 - 85,000; Full time

Job summary

A leading company in the media sector is searching for a Senior Business Analyst to join their Commercial Technology & Change team. This role involves collaborating with cross-functional teams to document business processes and drive improvements. The ideal candidate will have strong analytical skills, a proactive mindset, and experience in the advertising sector.

Qualifications

• At least 6+ years' experience in a business analysis or related role.
• Familiarity with agile principles and cross-functional teams.
• Strong business, systems, and data analysis expertise.

Responsibilities

• Documenting understanding of ITV's advertising business operations.
• Leading business process modelling efforts.
• Conducting systems analysis and requirements engineering.

Skills

Business analysis

Systems analysis

Data analysis

Business process modelling

Requirements engineering

Vendor evaluation

Agile principles

Communication skills

Job description

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Job Description

Workplace: White City, London - Hybrid

Senior Business Analyst

We're looking for an experienced and inquisitive Senior Business Analyst to join our Commercial Technology & Change team, a team at the forefront of delivering ITV's transformational commercial strategy.

In this exciting and hands-on role, you'll collaborate with colleagues across Product, Design, Engineering, QA, Delivery, and Change, as well as key business stakeholders, to help shape the commercial technology landscape of the future.

The team

Millions of people use the products we build. We're customer focused, informed by data and have a product mindset, using state-of-the-art cloud-first technology. Iterating and evolving daily. In a fast-changing world, we not only make sure our systems work effectively but our Technology teams are spearheading the transformation to a digital-first business. There's never been a more exciting time to join us.

We combine business insight, technology, and change expertise to deliver solutions that truly move the needle. As part of the team, you'll play a critical role in shaping how ITV evolves its commercial capabilities - translating complex business needs into practical solutions that create real value. With exciting challenges ahead, this is your chance to help drive meaningful change and leave your mark on a business that reaches millions.

Responsibilities:

• Understanding and documenting how ITV's advertising business operates today and how it needs to evolve, covering people, processes, technology, and data
• Leading business process modelling efforts to map complex processes at multiple levels and align them to future-state solutions
• Applying domain modelling to identify key concepts, entities, and relationships essential for solution design
• Conducting systems analysis by reviewing and documenting business functions, rules, data flows, and integrations
• Leading requirements engineering activities, eliciting, analysing, defining, validating, and prioritising business needs, logic, and constraints
• Supporting benefits analysis and realisation by helping quantify expected business outcomes and validating post-delivery impact
• Assessing vendor solutions through vendor evaluation, identifying capability gaps and aligning solutions to business goals
• Collaborating with internal teams and external partners to co-design, evaluate, and implement valuable software solutions
• Driving the successful implementation, adoption, and continuous improvement of solutions, ensuring they deliver measurable business value

Skills you'll need (minimum criteria)

• At least 6+ years' experience in a business analysis or related role, with proven application of BA techniques in complex project or product settings
• Familiarity with agile principles and experience working in cross-functional product teams
• Strong business, systems, and data analysis expertise
• Demonstrated experience across business process modelling, domain modelling, systems analysis, requirements engineering, and vendor evaluation
• A naturally curious and proactive mindset, comfortable leading analysis efforts and working independently
• High attention to detail, ensuring accuracy and completeness in deliverables
• Strong interpersonal and communication skills - able to frame challenges, communicate insights, and respectfully challenge assumptions
• Familiarity with supporting software development aligned to organisational and product goals

Other things we're looking for (key criteria)

• Knowledge of the advertising sector and relevant technologies is ideal

Closing date: 6th July 2025

Please note, on occasion we may receive a very large volume of applications which means applications for a role may close earlier than the referenced closing date. We'd encourage you to apply as soon as possible if interested.