Senior Brand Strategist

Accenture; London; On-site; GBP 40,000 - 80,000; Full time

Job description

Senior Brand Strategist

Who We Are:

ConcentricLife, a part of Accenture Song, is a full-service health and wellness advertising agency spanning three distinct specialist practices that bring over 20 years of deep subject matter expertise: healthcare (ConcentricLife), rare disease (ScoutLife), and wellness (RitualLife). Our core mission is to create brands that live at the very center of the human health experience.

From ConcentricLife, we build brand experiences that change health trajectories and restore life. We study human behavior to put wellness brands at the center of daily Rituals. We find and connect the underserved to care with ScoutLife.

We are a community where great minds and talent gather to discover something unexpected, be encouraged to dream like visionaries, and to embrace the do with hustle and agility. We are spirited collaborators. We love to be challenged. We know smart always wins, and above all else, We never settle.

As a testament to our success, ConcentricLife has been named Agency of the Year 9 times, most recently in 2021, and awarded Best Places to Work by MM+M in 2019 and 2023.

Who We Are Looking For:

ConcentricLife is seeking a Brand Strategist / Senior Brand Strategist to join our London-based team, who will be responsible for creating insights-driven marketing strategies for our health & wellness global clients. We are looking for an innovative, thought-provoking strategist who will drive strategic development, who is prepared to roll up their sleeves and partner with our full strategy, account, creative, and production team talents.

Reporting to a Brand Strategy Director, the ideal candidate will utilise a diverse set of qualities, such as curiosity, creative problem-solving skills, attention to detail, intellectual hypothesis generation, determination, and creativity. You will have a demonstrable passion for designing smart, intuitive, and human-centered solutions powered by data and insights, developing engaging, impactful and authentic stories which activate our teams, our clients, and ultimately their customers.

What You Will Do:

1. Proactively propose people-oriented strategies to help clients achieve their goals by studying their challenges, shaping their insights mining, learnings, and strategy formulations.
2. Serve in client-facing capacity for consumer/HCP strategic planning efforts.
3. Guide market research and insights-gathering efforts that uncover customer experience implications.
4. Activate culturally relevant strategies and recommendations.
5. Develop strategic presentations with a focus on coherent, cogent and compelling storytelling and clear application: Including consumer segmentation, cohort analysis, doctor-patient dialogue, and extended care team/caregiver efforts.
6. Lead and guide workshop design, facilitation, and output, engaging cross-functional teams as needed.
7. Collaborate with engagement, account, production, and creative teams to ensure that strategies are insights-led and properly integrated within the larger marketing program.
8. Collaborate with and guide the executional teams during the development of projects to ensure strategies are pulled through effectively during development and handoff.
9. Collaborate with the Engagement team on the development of annual tactical plans including innovative idea generation, insights application, and driving solutions and partnerships with cross-functional teams.
10. Support thought leadership efforts for internal teams and clients and be a champion for strategic best practices.
11. Partner with the broader strategy team to contribute to the development of pitches, proposals & POVs, strategies, and recommendations that satisfy the business goals of our prospective clients and beyond.
12. Stay up-to-date on market trends, cultural shifts, and strategic initiatives in health and wellness and across other key verticals, promoting innovative and acting as an ongoing evangelist for alternative approaches.

What You Bring:

1. 2-5 years of experience using strategic thinking to elevate brands, with a comfort and familiarity with the healthcare, pharma or medical space (HCP and consumer).
2. Proficiency in understanding qualitative and quantitative research.
3. Dynamic presentation skills and ability to command conversations in a room.
4. Proven ability to build creative ideas with cross-functional teams.
5. Strong written and verbal communication skills.
6. Ability to thrive in a fast-paced environment and be able to manage deadlines.
7. Ability to tell a simple story visually and verbally.
8. A drive to elevate thinking and the work.
9. A curious mentality.
10. The desire to be great.

What We Value:

1. LIFE; Never Stop Learning, Seek to Invent, Lead Fearlessly, Act Like an Entrepreneur.

These are the tenets of our company. We value what makes each of us different and we believe in challenging each other to push boundaries through positive encouragement and motivation.

ConcentricLife is an equal opportunity employer and makes all employment decisions on the basis of merit without regard to race, religion, creed, national origin, alienage, citizenship status, military status, color, sex, marital status, partnership status, sexual orientation, gender identity or expression, age, disability, genetic information, or any other status protected by applicable law.