Senior Brand Manager - Cannaray Wellness

Up World; London; Hybrid; GBP 45,000 - 50,000; Full time

Job summary

A dynamic wellness company in London is seeking a Brand Manager to elevate its brand identity and drive marketing initiatives. The ideal candidate will have experience in FMCG brands focusing on wellness or supplements and a proven track record in campaign management. This hybrid role offers a salary between £45,000 - £50,000 plus equity options, with opportunities for creativity and growth in a fast-paced environment.

Qualifications

• Experience in fast-paced FMCG brands focused on wellness or supplements.
• Proven ability to elevate a brand's market position.
• Strong project management skills.

Responsibilities

• Own and evolve brand identity across platforms.
• Lead marketing campaigns to enhance brand loyalty.
• Collaborate with Claudia Winkleman for brand visibility.

Skills

Brand strategy

Campaign management

Project management

Innovative thinking

Communication

Job description

We are looking for an energetic, entrepreneurial go-getter who will help Cannaray maintain its powerful presence in our category whilst building much greater depth to our brand, a sense of loyal community, and bringing a huge injection of passion to our team and consumers alike.

This is the perfect role for someone who is a genuine believer in the wellness / longevity / preventative health / health-tech / supplement and/or CBD space who is wanting a role that reflects their values and way of life.

Do you like Hyrox? (or could you learn to love it?...). Oh, and would you like to work with Claudia Winkleman?

Then read on.

What you'll do:

• Brand Strategy and Positioning: Own and evolve the Cannaray and CannarayWellness brands. Ensure our brand identity shines consistently across all platforms.
• Campaigns and Community: Lead campaigns to boost brand awareness and loyalty. Pitch and execute growth marketing plans across various channels.
• Work with Claudia Winkleman: Collaborate with Claudia and her manager to leverage her influence in driving sales and brand visibility.
• Drive Channel Growth: Define initiatives for DTC and retail channels, ensuring consistency and impact across all customer touchpoints.
• New Product Launches: Partner with Product and NPD teams to lead go-to-market strategies for new launches.
• Track Brand Pulse: Stay in tune with our consumers and how our brand is resonating with them. Develop ways to measure and enhance brand love.
• Content Leadership: Evaluate and optimise our content strategies. Ensure we're making the biggest impact with our resources.
• Brand Ownership: Be the internal and external guardian of our brand. Drive new ideas, prepare strategic updates, and be the go-to brand ambassador.

Who you are:

• Entrepreneurial spirit with proven experience elevating a brand's market position.
• Experience in fast-paced FMCG brands with a focus on wellness, supplements, or similar sectors.
• Demonstrated ability to work autonomously and thrive in a sales-driven environment.
• Excellent communicator with strong project management skills.
• A creative thinker ready to roll up their sleeves and innovate.
• Someone with hunger, ambition, and the star quality to stand out.

This role is perfect for someone ready to blow us away with their drive and creativity. If you're ready to run this brand like it's your own and are excited about shaping the future of wellness with Cannaray, we want to hear from you!

Salary: £45,000 - £50,000 DOE (+ equity options)
Logistics:Fitzrovia office - hybrid

Application process:

1. Apply with your CV!
2. If your profile is shortlisted, you will be asked to submit a short video answering some questions!
3. We want to see your personality and drive in this video, if we love it, we'll invite you to meet our MD!