Senior Brand Manager

Remote Worker LTD.

Weybridge

Hybrid

GBP 75,000 - 95,000

Full time

14 days+

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Benefits offered by this job

Annual bonus scheme
Private health care
Enhanced pension contributions
Health cash plan

Job summary

Saputo is seeking a Senior Brand Manager to lead the Frylight brand and Oils portfolio in the UK. Based at the Weybridge office with flexibility to work from home up to one day per week, candidates should be prepared to be onsite four days a week.

The role involves shaping portfolio strategy, driving growth, and delivering integrated campaigns across multiple channels. You will work with major UK retailers and internal teams to develop compelling category stories, influence customer plans and

Qualifications

  • FMCG marketing experience at senior level
  • Strong commercial and financial acumen
  • Project management and cross-functional collaboration
  • Excellent communication and presentation skills
  • Consumer-focused brand mindset

Responsibilities

  • Lead long-term strategy and growth for Frylight and Oils portfolio
  • Develop insight-led 1–3 year brand plans for sustainable growth
  • Own brand performance, market share and profitability
  • Drive integrated campaigns across OOH, social, PR and shopper
  • Manage agency partners for creative, packaging, and media execution
  • Build partnerships with brands for co-marketing opportunities
  • Collaborate with Commercial, Shopper Marketing, Category, Supply Chain, Finance and Innovation teams
  • Ensure consistent brand experiences across consumer touchpoints
  • Influence stakeholders to drive alignment and execution

Job description

At Saputo, we bring good to the table by making high-quality products, investing in our people, and supporting communities around the world . As a top 10 global dairy processor, we value contributions that matter and strive to foster an inclusive, growth-driven work environment. Ready to bring your best?

We're looking for a passionate, commercially minded and driven Senior Brand Manager to lead the growth of our iconic Frylight brand and Private Label Oils portfolio.

Frylight is the UK's No.1 Spray Oil brand, holding more than 50% market share and remaining one of the most recognised names in the category. With over 30 years of heritage, strong brand awareness and significant untapped growth potential, this is a rare opportunity to take ownership of a market-leading brand at a pivotal stage in its evolution. As the lead marketer for Frylight, you will play a central role in shaping the future of the brand. From driving household penetration to unlocking new usage occasions and innovation opportunities, you'll be responsible for delivering ambitious long-term growth plans.

This is far more than a traditional brand management role. You'll be highly visible across the business working closely with major UK retailers and internal teams to develop compelling category stories, influence customer plans and build stronger shopper engagement. We're seeking someone who can bring fresh thinking, consumer obsession and strategic drive. As the brand owner of the Oils portfolio, you'll be responsible for shaping portfolio strategy, driving performance, developing innovative growth plans and creating integrated campaigns including out of home, social, PR and partnerships. You'll be equally comfortable analysing market data, presenting to customers and spotting the next consumer trend before it reaches the mainstream.

If you're a foodie at heart, thrive in a fast-paced FMCG environment and love building brands that consumers genuinely connect with, we'd love to hear from you.

This role is based at our Weybridge office, with the flexibility to work from home up to one day per week, subject to business requirements. Candidates must be able to work onsite a minimum of four days per week.

Working hours: Monday to Friday, 37 hours per week.

YOU'LL MAKE CONTRIBUTIONS THAT MATTER BY...
  • Leading the long-term strategy and growth agenda for Frylight and the wider Oils portfolio
  • Developing and delivering insight-led 1-3 year brand plans that drive sustainable commercial growth
  • Owning brand performance, including market share, profitability and A&P investment.
  • Identifying consumer and market opportunities that strengthen competitive advantage and unlock growth
  • Leading the execution of integrated marketing campaigns across out of home, social, PR and shopper
  • Managing agency partners to ensure best-in-class creative, packaging and media execution
  • Building strategic partnerships with complementary brands to unlock co-marketing and innovation opportunities
  • Building compelling customer propositions and supporting category development initiatives
  • Driving innovation and renovation projects from concept through to launch
  • Collaborating closely with Commercial, Shopper Marketing, Category, Supply Chain, Finance and Innovation teams to deliver business objectives
  • Championing product quality and ensuring a consistent brand experience across all consumer touchpoints
  • Influencing and engaging stakeholders at all levels to drive alignment, pace and successful execution
YOU'RE BEST SUITED TO THE ROLE IF YOU HAVE...
  • FMCG marketing experience operating at Senior Brand Manager level
  • A strong track record of delivering brand growth through strategic marketing planning and execution
  • Experience managing well-established consumer brands within a highly competitive category
  • Strong commercial and financial acumen, including experience managing budgets and performance delivery
  • Strong project management skills, with the ability to manage multiple workstreams simultaneously
  • Excellent communication and presentation skills, with the ability to build credibility and drive engagement
  • A passion for brands, consumers and the food category
  • A growth mindset and desire to continuously improve
WE SUPPORT AND CARE FOR OUR EMPLOYEES BY PROVIDING YOU WITH…
  • Annual bonus scheme (paid quarterly)
  • Enhanced employer pension contributions
  • Private Health Care
  • Health cash plan - claim money back towards essential healthcare such as dental, eye care etc.
  • 25 holidays + 8 bank holidays
  • Inclusive working environment
  • Opportunities for progression within the UK and overseas
  • Access to Thrive 24-hours a day - a leading and NHS clinically approved app which focuses on general wellbeing
  • Life assurance up to 4 x contractual pay
  • Subsidised staff restaurant
  • Free, onsite parking
  • One paid workday a year to volunteer for a local community or charitable institutions of your choice
  • Opportunity to swap traditional UK holidays for dates significant to your cultural and religious beliefs
  • Discounted branded products
  • My Staff Shop - access to exclusive benefits, free advice and savings - providing great discounts from thousands of the UKs largest retailers & service providers.
DIVERSITY, EQUITY, AND INCLUSION AT SAPUTO

We support employment equity. Saputo strives to embed diversity and inclusion in its operations and invites candidates from all horizons to join our team.

To enable you to bring your best we will ensure you are provided with any physical or non-physical adjustments to support your participation in the job application and interview process.

In the UK, Saputo is a producer of leading British food brands and value-added ingredients. We manufacture a range of cheeses, dairy spreads, and dairy-free products, with a portfolio of well-loved brands including Cathedral City, Clover, Country Life, Frylight and Wensleydale.

Whether your expertise lies in manufacturing, operations, supply chain, sales, quality assurance, or in any other function, your role is integral to our success.

You will make contributions that matter, all while working alongside colleagues who genuinely care about your success and who will roll up their sleeves to help.

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