Senior Brand Manager

JR United Kingdom; Manchester; On-site; GBP 40,000 - 60,000; Full time

Job summary

A fast-growing sportswear brand is seeking a Senior Brand Manager to shape its voice and drive impactful campaigns. This role demands a leader who understands youth culture, can mentor a creative team, and deliver engaging, community-focused marketing strategies. Ideal candidates will have a strong background in brand marketing, especially within fashion and lifestyle sectors. Join us in building something that resonates with the audience.

Benefits

26 Days Holiday

Free Gym

Free Parking

Qualifications

• Experience leading brand or creative marketing in youth-led fashion or lifestyle brand.
• Confidence in launching campaigns from concept through to execution.
• Hands-on, collaborative attitude.

Responsibilities

• Lead and inspire a team, mentoring creative talent.
• Own tone of voice across all channels.
• Launch culturally relevant campaigns.
• Drive go-to-market strategies for launches.

Skills

Brand leadership

Creative marketing

Community-driven storytelling

Cultural awareness

Job description

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Senior Brand Manager | Competitive Salary | Liverpool | 26 Days Holiday | Free Gym | Free Parking | Rapidly Expanding Business

This is not your average brand. This is a chance to shape the voice of a fast-growing name in sportswear - a brand that lives where fashion, function, and youth culture collide.

We're on the hunt for a Senior Brand Manager who gets the culture and knows how to move with it. Someone who understands the power of a moment, knows how to create hype (without the cringe), and has a track record of leading campaigns that actually convert.

You'll be the driving force behind our creative, content and campaign strategy - working with a team that moves fast, thinks big, and knows the difference between just selling a product and building something people want to be part of.

What the Senior Brand Manager will do:

• Lead and inspire a tight team, mentoring future creative talent while keeping it collaborative

• Own the tone of voice and make sure it hits right across all channels - from social to in-store

• Launch bold, culturally on-point campaigns that reflect the energy of the audience

• Tap into emerging trends, talent and movements before they hit mainstream

• Work closely with product, ecommerce and marketing to make sure the story connects

• Drive go-to-market for drops and seasonal launches, making each one land with impact

• Track what's working (and what's not), using data to guide smart decisions

• Be the link between the culture the brand is in and the brand that is building
  

What you'll bring:

• Experience leading brand or creative marketing in a youth-led fashion, sport or lifestyle brand

• A strong feel for community-driven and purpose-led storytelling

• Confidence in launching campaigns from concept through to execution

• Great taste - visually, creatively, and culturally

• A vibe that's collaborative, hands-on and humble - no egos here

• Comfortable working cross-functionally and adapting at pace

This is a chance to be part of something exciting - where your ideas matter and where your work will be seen, worn, and shared. If you're ready to build a brand that resonates, this is your moment.

Apply now. Let's build something that matters.

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