Senior Brand Activation & Partnerships Manager

Chelsea Football Club

Greater London

On-site

GBP 65,000 - 90,000

Full time

3 days ago

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Job summary

Chelsea Football Club is seeking a Brand Activation Manager to lead activation for a portfolio of commercial partnerships, with ownership of high-level partnerships. You will translate partner and Club objectives into impactful campaigns that strengthen relationships, grow audiences and maximise value.

Working with Brand Activation Lead and marketing teams, you will manage partner strategy, delivery, and additional projects beyond partnerships, while developing Executives and promoting best

Qualifications

Experience in brand activation and sponsorships within sports or entertainment.
Strong project management and communication skills.
Proficient in using data/insights to measure performance.
Educated to degree level or marketing qualification.

Responsibilities

Own and lead a portfolio of partnerships marketing rights and season-long activation strategies.
Lead complex activation campaigns from planning through delivery with internal/external stakeholders.
Track activation performance using data insights and demonstrate partner value.
Collaborate across Commercial, Marketing, Creative, Content, Social, Digital, Communications, Matchday and Insights.
Coach and develop Brand Activation Executives and ensure a joined-up team approach.

Skills

Brand activation

Partnership marketing

Sponsorship

Project management

Data-driven

Leadership

Education

Bachelor's degree in Marketing

Job description

Working with Brand Activation Lead and marketing teams, you will manage partner strategy, delivery, and additional projects beyond partnerships, while developing Executives and promoting best

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