Senior B2B Marketing Lead – Homes

Skipton Building Society Group; Skipton; On-site; GBP 50,000 - 61,000; Full time

Benefits offered by this job

Annual discretionary bonus

25 days annual leave

Pension contribution up to 10%

Private medical insurance

Hybrid working

Job summary

Skipton Building Society Group is seeking a Senior Marketing Manager for our Homes business to translate priorities into joined-up B2B marketing plans that educate and engage mortgage brokers.

You'll move between strategic thinking with hands-on delivery, lead campaigns from planning through to delivery, and influence internal and external stakeholders to drive measurable outcomes. This 12-month role requires 3 days per week at Head Office in Skipton.

Qualifications

• B2B marketing experience within a regulated environment.
• Understanding broker marketing and how to communicate with broker audiences.
• Experience leading marketing campaigns from planning to delivery and keeping on track.
• Strong relationship management and leadership skills with ability to influence stakeholders.

Responsibilities

• Lead Homes marketing B2B campaigns, budgets and activity from planning through to delivery.
• Manage trade advertising and sourcing partner relationships, including negotiating and planning.
• Use data and insight to develop more personalised broker communications and improve efficiency.
• Embed the broker proposition across all activity with campaigns, content, events and communications.

Skills

B2B marketing

Campaign management

Data-driven marketing

Stakeholder management

Leadership

Relationship building

Job description

Skipton Building Society Group is seeking a Senior Marketing Manager for our Homes business to translate priorities into joined-up B2B marketing plans that educate and engage mortgage brokers.

You'll move between strategic thinking with hands-on delivery, lead campaigns from planning through to delivery, and influence internal and external stakeholders to drive measurable outcomes. This 12-month role requires 3 days per week at Head Office in Skipton.