Senior AV Account Manager | 360 Media & Insights

WPP Media; Manchester; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

WPP Media is seeking a diligent AV Account Manager to lead the AV planning process for Betfred accounts, delivering data-driven recommendations with audit-backed confidence. You will collaborate across Online Video, Addressable TV, OOH TV, Cinema and Radio to plan holistic campaigns.

The role requires strong presentation skills, outstanding communication, and a proactive, consultative selling approach within a hybrid UK-based team.

Qualifications

• Experience in AV planning and providing recommendations grounded in insight and evidence.
• Strong knowledge across AV channels (Online Video, Addressable TV, OOH TV, Cinema, Radio).
• Ability to tell compelling implementation stories and interweave media elements.

Responsibilities

• Manage the end-to-end AV planning process for Betfred accounts with data-driven recommendations.
• Collaborate across AV channels to plan integrated campaigns and optimize flighting, weights and formats.
• Build strong relationships with media owners and present clear implementation stories.

Skills

Leadership

Client relations

AV knowledge

Media planning tools

Communication

Presentation skills

Industry research

Innovation

Collaboration

Consultative selling

Tools

Techedge

BARB

Media Ocean

TGI

Media Multiplier

Touchpoints

Job description

WPP Media is seeking a diligent AV Account Manager to lead the AV planning process for Betfred accounts, delivering data-driven recommendations with audit-backed confidence. You will collaborate across Online Video, Addressable TV, OOH TV, Cinema and Radio to plan holistic campaigns.

The role requires strong presentation skills, outstanding communication, and a proactive, consultative selling approach within a hybrid UK-based team.