Senior Associate, Digital, UK

WPP Media Limited; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Competitive medical

Group retirement plans

Vision, and dental insurance

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Job summary

WPP Media Limited, a leading global media group, is seeking a Paid Social Senior Account Executive for Tesco. You will manage day-to-day paid social output across key platforms, oversee junior staff, and build strong client relationships.

The role focuses on delivering campaign performance, insights, and continuous optimization in a fast-paced agency setting. You will work within a hybrid model, collaborate closely with the Global Hub, and contribute to training and development while ensuring

Qualifications

• Experience managing paid social campaigns across major platforms.
• Agency experience preferred, especially in social/activation teams.
• Training certifications in social platforms are a plus (e.g. Meta Blueprint).
• Strong data analysis and ability to translate results into actionable insights.

Responsibilities

• Assist in developing detailed paid social plans aligned with client objectives and KPIs.
• Set up campaigns across relevant platforms with solid understanding of paid social strategies.
• Conduct QA checks to ensure campaigns meet best-practice standards.
• Monitor performance and optimize campaigns to improve results.
• Produce weekly/monthly performance reports, often in Excel.
• Write performance commentary with insights and recommended actions for clients.
• Assist with end-of-campaign analyses and quarterly/annual reviews.

Skills

Paid social advertising

Agency experience

Excel proficiency

Data analysis

Teamwork

Tools

Facebook Ads Manager

Excel

TikTok Ads Manager

Job description

Paid Social Senior Account Executive – Tesco

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

We are looking for a paid social specialist to continue their career as a manager. This person will assume day-to-day responsibility for the paid social output of some busy client accounts and will also help oversee some junior staff responsible for the everyday running of the account. Experience managing a social specialists, preferably in an agency environment would be of benefit. This person will also be expected to develop strong relationships with clients, suppliers, and other stakeholders becoming a trusted voice for all things paid social. As such the ideal candidate is someone with extensive knowledge of paid advertising across all of the key social channels (Facebook, Instagram, Twitter, Snap, TikTok etc).

A closer look

We are looking for a paid social specialist to continue their career as Senior Account Executive. The ideal candidate is someone with a good working knowledge of paid advertising across one or more of the key social channels (Facebook, Instagram, Twitter, Snap, TikTok etc). This person should have some experience with activation and reporting but should still be keen to further their expertise across both. The successful candidate will become part of a fast-paced team that puts training + development at its core.

Responsibilities

• Assisting on the development of detailed paid social media plans that align with client’s objectives and KPIs.
• End-to-end set up of paid social campaigns across relevant social platforms. The ideal candidate should be able to display a good base understanding of Paid Social strategy & best practices across a variety of channels, objectives, formats, audience types etc.
• Undertaking regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards. Working with the local team and Global Hub team as necessary to ensure standards remain high.
• Monitoring campaign performance and pacing to ensure activity delivers as expected. Troubleshooting and optimising campaigns in order to improve performance as necessary.
• Working to produce detailed & accurate weekly/monthly campaign performance reports, often in Microsoft Excel.
• Writing performance commentary that delivers valuable insight and recommendations to clients. Able to identify trends and recommend actions on-platform to capitalise/mitigate these trends as necessary.
• Assisting with more detailed analysis including end-of-campaign reporting, quarterly/annual reviews, and on standalone projects.

Client & Partner Management

• Working closely with your line-manager & the wider team (including the Global Hub team) to support the delivery of high-quality work for clients. Actively contribute to client calls and become a valued and trusted member of their marketing team.
• Working with partners and attending regular platform training sessions to further develop your paid social skillset.

Operational Excellence

• Able to effectively manage your time whilst working on multiple projects simultaneously. Able to communicate clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person.
• Attend regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community.
• Help those more junior in the team with their tasks, providing guidance where needed.
• Responsible for accurate and timely fulfilment of mandatory agency finance processes. Working with line-manager and more junior team members to ensure processes are followed, allowing for prompt payment/invoicing and to minimise finance queries.

About You:

We are looking for a candidate who can display the following attributes:

• Able to display a good foundation in setting up and optimising paid social campaigns across one or more of the key social platforms (Facebook, Instagram, Twitter, Snap, TikTok etc). Training certifications in any of these platforms would be a plus (e.g. Meta Blueprint).
• Experience working in an agency environment (preferably as part of a social or activation team) is not necessary but would be preferable.
• Computer literate with a good base of skills across the Microsoft Office suite of programmes (including Excel).
• Comfortable handling large quantities of data and working with numbers/budgets. Experience compiling performance reports for clients and writing insightful commentary to accompany these reports.
• Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.

In return the successful candidate can expect to work as a member of a fun and engaging team that is part of a company that truly champions learning, development and will invest in your career over the long term.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment.

• competitive medical
• group retirement plans
• vision, and dental insurance
• significant paid time off
• preferential partner discounts
• employee mental health awareness days

WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.

We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection.

That's why we’ve adopted a hybrid approach, with teams in the office around four days a week.

If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.