Senior Amazon Advertising Strategy Lead

Lifted, an Upwork Company™; Greater London; Remote; GBP 103,000 - 165,000; Full time

Job summary

Enterprise Client is seeking an experienced Associate Director, Amazon Advertising to shape and oversee Amazon advertising strategies and delivery for clients.

This role leads end-to-end campaign management, collaborates with partners, mentors the delivery team, and helps grow knowledge and capabilities across the practice.

You will define objectives, monitor performance, share best practices, and communicate the Retail Media offering to clients and internal teams.

Qualifications

• 4+ years of Amazon advertising experience.
• Strong knowledge of Amazon ads and campaign management.
• Excellent presentation, data analysis, and reporting skills.
• Strong client relationship and communication skills.
• Detail-oriented with a methodical, process-driven approach.
• Confident, dynamic, and engaging communication style.
• Commitment to continuous learning and knowledge sharing.

Responsibilities

• Oversee end-to-end execution of Amazon advertising campaigns, including planning, budgeting, targeting, and optimization.
• Collaborate with internal teams and external partners to ensure seamless campaign execution and delivery.
• Monitor and analyze Amazon advertising campaign performance and provide actionable insights and recommendations.
• Help develop and improve Amazon advertising best practices, processes, and the overall practice roadmap.
• Build and maintain strong relationships with clients and key stakeholders.
• Develop and promote innovative campaign concepts using a test-and-learn approach.
• Lead and mentor team members, helping grow Amazon advertising knowledge and capabilities across the practice.
• Help shape and communicate the organization’s Retail Media offering to internal teams, current clients, and prospective clients.
• Actively manage delivery team workloads to maximize output while maintaining quality and meeting deadlines.

Skills

Amazon advertising

Campaign management

Data analysis

Client relationships

Communication

Leadership

Mentoring

Tools

Amazon DSP

Amazon Marketing Cloud (AMC)

Job description

Enterprise Client is seeking an experienced Associate Director, Amazon Advertising to shape and oversee Amazon advertising strategies and delivery for clients.

This role leads end-to-end campaign management, collaborates with partners, mentors the delivery team, and helps grow knowledge and capabilities across the practice.

You will define objectives, monitor performance, share best practices, and communicate the Retail Media offering to clients and internal teams.