Senior Amazon Advertising Manager

3Search; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Job summary

3Search is partnering with a market-leading consumer health and pet wellness brand to recruit a Senior Amazon Advertising Manager. The role oversees UK and five European marketplaces, building and leading an in-house Amazon Advertising function with substantial budget responsibility.

The role requires strategic thinking and hands-on activation, collaborating with commercial, BI, finance and supply chain teams to drive growth and best-in-class practices across the organisation.

Qualifications

• Proven hands-on Amazon Advertising experience
• Experience managing Sponsored Products, Sponsored Brands, Sponsored Display and DSP activity
• Strong commercial understanding of TACOS, ROAS and contribution margin

Responsibilities

• Own Amazon Advertising strategy and execution across the UK and five European marketplaces
• Lead the transition from agency-led activity to a fully integrated in-house capability
• Manage a significant annual Amazon media budget across multiple markets
• Drive new-to-brand customer acquisition, Subscribe & Save growth and profitable sales performance
• Partner with senior stakeholders to ensure advertising activity supports wider commercial objectives
• Build scalable processes, reporting frameworks and best practices for future growth

Job description

Patrick Murray and 3Search are working with a market-leading consumer health and pet wellness brand to recruit a Senior Amazon Advertising Manager.

• Location & Working Model: Bedfordshire OR London Office - 1-2 days a week in office
• Key Role Feature: Build and lead Amazon Advertising in-house across the UK and five European marketplaces

Our client is a highly successful consumer health business with a market-leading portfolio of products and a strong commitment to innovation, science and customer outcomes. Following continued growth across ecommerce channels, the business is investing heavily in its Amazon capability and is now looking to appoint a Senior Amazon Advertising Manager to bring Amazon media management fully in-house.

This is a newly created role offering the opportunity to take ownership of a significant Amazon advertising budget across the UK and Europe. The successful Senior Amazon Advertising Manager will play a pivotal role in building internal capability, driving profitable growth and establishing best-in-class Amazon Advertising practices across the organisation.

The Senior Amazon Advertising Manager will combine strategic thinking with hands‑on activation expertise, working closely with commercial, brand, creative, BI, finance and supply chain teams to develop a world‑class Amazon Advertising function.

The Senior Amazon Advertising Manager will:

• Own Amazon Advertising strategy and execution across the UK and five European marketplaces
• Lead the transition from agency‑led activity to a fully integrated in‑house capability
• Manage a significant annual Amazon media budget across multiple markets
• Drive new‑to‑brand customer acquisition, Subscribe & Save growth and profitable sales performance
• Partner with senior stakeholders to ensure advertising activity supports wider commercial objectives
• Build scalable processes, reporting frameworks and best practices for future growth

Amazon Advertising & Retail Media

The Senior Amazon Advertising Manager will:

• Own Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP activity
• Develop full‑funnel retail media strategies across awareness, consideration and conversion
• Manage budget allocation, forecasting and spend pacing throughout the year
• Optimise TACOS, ROAS, incrementality and contribution margin performance
• Lead campaign planning around Prime Day, Prime Big Deal Days, Black Friday, Cyber Monday and key product launches
• Drive continuous testing and optimisation across audience targeting, creative and bidding strategies

Amazon Marketing Cloud & Analytics

The role requires:

• Development of advanced measurement frameworks using Amazon Marketing Cloud
• Analysis of customer journeys, audience behaviour and path‑to‑purchase insights
• Partnership with BI teams to improve attribution and reporting capabilities
• Management of Amazon Attribution and brand halo analysis
• Identification of growth opportunities through data‑led decision making
• Translation of complex performance data into clear commercial recommendations

Marketplace Growth & Commercial Performance

The Senior Amazon Advertising Manager will:

• Develop advertising strategies tailored to individual European marketplaces
• Localise keyword, audience and market‑specific investment strategies
• Support growth of priority products and categories across international markets
• Improve organic visibility, share of voice and search performance
• Partner with Amazon channel teams to ensure retail readiness supports advertising success
• Influence stock planning, pricing and promotional activity through performance insights

Leadership & Stakeholder Management

The role requires:

• Ownership of the agency‑to‑in‑house transition programme
• Management of Amazon Ads relationships and specialist technology partners
• Collaboration with brand, creative, finance and e‑commerce stakeholders
• Education of internal teams on Amazon Advertising best practices
• Identification of new beta opportunities and emerging Amazon capabilities
• Creation of a strong test‑and‑learn culture across the business

The successful Senior Amazon Advertising Manager will demonstrate:

• A Proven and progressive track record of hands‑on Amazon Advertising experience
• Experience managing Sponsored Products, Sponsored Brands, Sponsored Display and DSP activity
• Proven ownership of significant Amazon Advertising budgets
• Strong commercial understanding of TACOS, ROAS, incrementality and contribution margin
• Experience managing Amazon activity across multiple European marketplaces
• Strong understanding of Vendor Central and Amazon Ads platforms
• Excellent analytical and stakeholder management skills
• Experience translating advertising performance into commercial business recommendations

Preferred Experience

The role would particularly suit someone with experience in:

• Amazon Marketing Cloud (AMC)
• Retail media and bid management platforms such as Pacvue
• Building Amazon Advertising functions in‑house
• Consumer healthcare, pet care or FMCG brands
• Advanced attribution and full‑funnel measurement frameworks
• Video, VOD or connected TV advertising

The Senior Amazon Advertising Manager will benefit from:

• Opportunity to build and own Amazon Advertising in‑house
• Significant budget responsibility and commercial influence
• Exposure to senior leadership and strategic decision‑making
• Ownership of UK and European Amazon media strategy
• Collaborative and ambitious working culture
• Opportunity to shape the future of e‑commerce growth within the business
• Career development within a high‑growth international organisation
• Purpose‑driven environment focused on improving consumer and pet wellbeing

This opportunity would suit an experienced Senior Amazon Advertising Manager, Amazon Ads Manager, Retail Media Manager, Amazon DSP Manager, Performance Marketing Manager or Marketplace Advertising specialist looking to take ownership of a major international Amazon Advertising programme. The successful Senior Amazon Advertising Manager will combine analytical excellence, commercial acumen and hands‑on advertising expertise to drive the next phase of growth.

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. No person is subjected to any less favourable treatment on any discriminatory grounds on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy and maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.