Search Engine Marketing Manager

JR United Kingdom; City Of London; Hybrid; GBP 40,000 - 70,000; Full time

Job summary

A leading brand in the insurance market is looking for a Search Engine Marketing Manager to drive growth through innovative SEM strategies. This role involves managing campaigns, optimising performance, and collaborating with a talented team to maximize ROI. Join a vibrant work environment that values creativity and impact.

Benefits

Subsidized health, vision, and dental plans

Paid sick leave

Retirement plans with a match

Free online training through Aquent Gymnasium

Qualifications

• Proven experience in coordinating and delivering SEM campaigns, agency-side.
• Excellent process management and administrative skills.
• Strong numeracy and digital analytics skills.

Responsibilities

• Oversee day-to-day SEM activities including PPC, SEO, and affiliate marketing.
• Manage and optimise PPC campaigns focusing on performance.
• Collaborate with marketing teams to enhance customer experiences.

Skills

PPC

SEO

Digital Analytics

Process Management

Numeracy

Tools

Google Analytics 4

Excel

Looker Studio

Google Search Console

AWIN

SA360

Job description

Social network you want to login/join with:

Search Engine Marketing Manager, london (city of london)

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Client:

Aquent

Location:

london (city of london), United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

10.06.2025

Expiry Date:

25.07.2025

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Job Description:

Client Location: London/Remote

Starting: 09/06/2025

Hours: Full-time

Duration: Permanent

Elevate your career in search engine marketing and make a tangible impact on a leading brand in the insurance market. You'll join a dynamic team recognized for its innovative approach and exceptional results. This role offers a unique opportunity to shape the digital landscape and drive significant growth for a company known for its entrepreneurial spirit and commitment to excellence.

As the Search Engine Marketing (SEM) Manager, you will play a pivotal role in driving new business acquisition through organic and paid search channels. Collaborate with an award-winning team, recognised with numerous industry accolades, and contribute to a brand that stands apart in a competitive market. Your expertise will be essential in optimising campaigns, managing agency partnerships, and extracting actionable insights from data to maximise ROI. This role offers a unique blend of strategic thinking, hands-on execution, and collaborative teamwork, allowing you to make a significant contribution to the company's success.

Key Responsibilities:

• Oversee day-to-day SEM activities, including PPC, SEO, and affiliate marketing, to achieve business targets.
• Manage and optimise PPC campaigns, focusing on performance, reporting, and cost management.
• Plan and execute SEO workstreams, driving continuous improvement and aligning with commercial priorities.
• Maintain and expand the existing affiliate marketing footprint.
• Manage agency project teams, providing guidance and training to junior members.
• Support regular forecasting and budget planning exercises.
• Collaborate with marketing stakeholders to develop website content, enhance customer experiences, and contribute to the ongoing development of company websites.
• Stay informed about the latest developments in SEM marketing, particularly in LLMs, Generative AI, First Party Data, and online tracking & attribution.
• Ensure all marketing activities comply with company policies, including compliance, conduct, consumer duty, and privacy.

Must-Have Qualifications:

• Proven experience in coordinating and delivering SEM campaigns, agency-side.
• Strong understanding of core SEM disciplines, including PPC and SEO campaign management.
• Excellent process management and administrative skills.
• Strong numeracy and digital analytics skills, with proficiency in tools like Excel, Looker Studio, Google Analytics 4, Google Search Console, SA360, and AWIN.

Nice-to-Have Qualifications:

• Marketing experience in a regulated industry such as finance.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

Client Description:

A leading brand in the insurance market, recognised as setting the standards others try to emulate. As one of the most entrepreneurial and nimble businesses in the sector, they prefer to focus on those parts of the industry which are more difficult and more unusual. It’s a successful approach and one that’s seen them grow into a highly profitable business with a brand that is the envy of the industry.