Sales Specialist Manager - Dairy UK

AB Agri Ltd; United Kingdom; On-site; GBP 60,000 - 70,000; Full time

Job summary

AB Agri Ltd is seeking a Sales Specialist Manager for the Dairy UK division. This full-time role entails leading a team of sales specialists to drive sales effectiveness, enhance customer relationships, and oversee a strategic sales pipeline. The ideal candidate will have a strong background in animal feed sales and demonstrate effective people management skills. An attractive salary package includes ongoing benefits to support wellbeing and performance incentives.

Benefits

Discretionary performance-related bonus

Car allowance

Private healthcare

Matched pension contribution (up to 10%)

Qualifications

• Experience or knowledge of animal feed sales and livestock nutrition.
• Proven experience in field sales (2-3 years) including team management.
• Strong B2B sales background with pipeline management.

Responsibilities

• Lead a team of sales specialists, providing coaching and performance management.
• Oversee sales pipeline management aligned with strategic objectives.
• Conduct regular farm visits for customer engagement.

Skills

Animal feed sales

Sales management

Customer relationship management

Sales strategy

Team leadership

Job description

The Role & Key Responsibilities

Job Title:Sales Specialist Manager - Dairy UK

Location: UK

Contract: Full time, Permanent.

Package includes Salary from £60,000, plus a benefits package designed to support your wellbeing and reward your impact, including discretionary performance related bonus, car allowance, private healthcare, and a matched pension contribution of up to 10%.

About the role

As aSales Specialist Managerat AB Agri, you will play a pivotal role in driving the success of our dairy sales team by leading a small group of sales specialists across either the northern or southern region of England.

This position offers a unique blend of people management, sales strategy execution, and hands-on customer engagement within the agricultural sector.

You will be responsible for coaching and mentoring your team to improve sales capability, managing key customer relationships, and ensuring the right products are sold to the right customers to maximise growth and profitability.

What you'll be doing

• Lead and manage a team of five to six sales specialists within your designated region, providing coaching, mentoring, and performance management to drive sales effectiveness and team capability.

• Oversee pipeline management, ensuring sales opportunities are progressed efficiently and aligned with the company’s strategic objectives.

• Collaborate closely with consultant leads to coordinate customer engagement, deciding the best approach for each account based on relationship strength, growth potential, and sales strategy.

• Maintain and grow your own portfolio of high-value customers, focusing on selling high-margin, performance products that meet customer needs and drive business growth.

• Conduct regular farm visits to provide product advice and support to dairy farmers, reinforcing strong customer relationships and understanding of their evolving requirements.

What we're looking for

• Experience or knowledge of animal feed sales and livestock nutrition, with proven credibility and understanding of the dairy industry.

• Proven experience in field sales, ideally with at least two to three years in a regional sales role that includes managing a team and regular travel to customer sites.

• Strong background in business-to-business sales, with the ability to manage a sales pipeline, develop strategic sales plans, and build lasting customer relationships.

• Demonstrated people management skills, with the ability to coach, mentor, and develop a small team of sales specialists to achieve shared goals.

About The Company

Rewarding your passion

When you join us, you'll do meaningful work and be rewarded fairly for it.From annual salary reviews and incentive bonus, ongoing career development and enhanced family, financial and wellbeing benefits – these are just some of the ways we reward you - from day one.

About us

We’re AB Agri, part of Associated British Foods (ABF plc) and we’re passionate about feeding the world responsibly and affordably by making quality animal feed, creating nutrition and technology-based products, and offering data services for the agri-food industry. What sets us apart is how we delight our customers - and that’s because of great people like you. People with different life experiences who share common values. Together we’re building a fair, innovative and inclusive culture.

As a Disability Confident employer, we’re committed to ensuring our application and recruitment processes work for everyone so if you need any additional support (like alternative formats for your application, bringing a support dog to the offices, a sign language interpreter - or anything else) just let us know.

Application Notes

We hope you feel that AB Agri is somewhere you can thrive and so we’d love to hear from you. We get a lot of applications for our roles and sometimes need to close the process early so register your details and upload your CV via our careers website as soon as you can – it will only take a few minutes.

When you do, we’ll ask you some equal opportunities questions just to ensure our recruitment process is inclusive – or show us areas we can improve. This information is anonymised, separate from your application and is never seen by the hiring panel. You can choose not to answer these questions and this won’t affect your application.

Apply today or contact our recruitment team for more information.

Agencies and media sales

AB Agri group politely requests no contact from recruitment agencies or media sales. We don’t accept speculative CVs from recruitment agencies nor accept the fees associated with them.