Sales & Marketing Director – Civil Engineering & Infrastructure Products (5382)

SRS Recruitment Solutions; Birmingham; On-site; GBP 125,000 - 150,000; Full time

Job summary

A leading recruitment firm is seeking a Sales & Marketing Director in Birmingham to drive revenue growth and market share in the construction industry. The ideal candidate will have over 8 years of experience and a strong understanding of the construction market. This role offers a highly competitive salary, performance-based bonus, and executive benefits package.

Benefits

Company car allowance

Executive benefits package

Qualifications

• 8+ years of progressive experience in sales and marketing roles in construction.
• Proven track record of achieving sales targets and driving marketing ROI.
• Strong understanding of construction market, including bidding and client management.

Responsibilities

• Develop and implement sales strategies to drive revenue growth.
• Lead, manage, and mentor the sales team.
• Conduct market research and competitor analysis.

Skills

Leadership skills

Sales strategy development

Market analysis

Client relationship management

Digital marketing proficiency

Education

Bachelor’s degree in Business, Marketing, Civil Engineering

Tools

CRM systems

BI tools

Digital marketing tools

Job description

Vacancy No 5382

Vacancy Title

SALES & MARKETING DIRECTOR – CIVIL ENGINEERING & INFRASTRUCTURE PRODUCTS

Vacancy Description

As a leading Specialist Construction Products Recruiter, SRS Recruitment Solutions are instructed on a Sole Agency basis by a leading Manufacturer of Civil Engineering and Infrastructure Products who due to continued success in the UK are seeking to recruit a SALES & MARKETING DIRECTOR.

Role Overview

Our Client is seeking an experienced and results driven Sales and Marketing Director to lead our commercial strategy in the highly competitive construction industry.

This role is critical in driving revenue growth, market share, and brand positioning across all lines of business.

The ideal candidate will bring deep industry knowledge, strategic thinking, and proven leadership in building high-performing sales and marketing teams.

You should also, ideally, be within commutable distance of the Midlands area.

Opportunity to join a Global Leader in its field.

Professional development and career progression opportunities.

A supportive and collaborative working environment.

Autonomy to solve challenges and make an impact in a forward-thinking organisation.

Key Responsibilities

• Sales Leadership & Strategy: Develop and implement a cohesive, high-performance sales strategy to drive revenue growth across all product types and ranges.
• Sales Leadership & Strategy: Set ambitious yet achievable targets, ensuring they are consistently met or exceeded through structured team leadership and effective execution.
• Sales Leadership & Strategy: The ability to monitor market trends and competitor activity is essential to stay ahead of the curve and identify new sales opportunities.
• Sales Leadership & Strategy: Identify and pursue new business opportunities across public and private sector clients.
• Sales Leadership & Strategy: Build and maintain relationships with key clients, partners, and stakeholders.
• Sales Leadership & Strategy: Lead, manage, develop and mentor the sales team, ensuring high performance and accountability.
• Sales Leadership & Strategy: Oversee the preparation of bids, tenders, and contract negotiations.

Marketing & Brand Development

• Develop and implement an integrated marketing strategy to position the company as a market leader.
• Oversee the creation of marketing campaigns, digital content, PR initiatives, and promotional events.
• Collaborate with operational teams to showcase completed projects and capabilities.
• Drive brand awareness and lead generation through both online and offline channels.
• Manage marketing budgets and ROI analysis for all marketing activities.

Market Intelligence & Strategy

• Conduct market research and competitor analysis to identify opportunities and threats.
• Monitor industry trends, regulatory changes, and customer needs to adapt business development efforts.
• Support product development through identified market needs, customer feedback and market insights.

Key Requirements

• Bachelor’s degree in Business, Marketing, Civil Engineering, or a related field is desirable
• 8+ years of progressive experience in sales and marketing roles within the construction industry.
• Strong understanding of the construction market, including bidding, tendering, and client relationship management.
• Strong understanding of the Construction Distribution market.
• Proven track record of achieving sales targets and driving marketing ROI.
• Excellent leadership, communication, and interpersonal skills.
• Strategic thinker with strong analytical and negotiation abilities.
• Familiarity with CRM systems, BI tools, digital marketing tools.

Key Competencies

• Strategic Vision
• Leadership & Team Management
• Commercial Acumen
• Client Relationship Management
• Negotiation & Influencing Skills
• Digital Marketing Proficiency
• Data-Driven Decision Making

Location/Area MIDLANDS

Salary

HIGHLY COMPETITIVE BASE SALARY + PERFORMANCE BASED BONUS

Package

COMPANY CAR ALLOWANCE + EXECUTIVE BENEFITS PACKAGE