Sales & Marketing Director

Universal Business Team; Hitchin; Hybrid; GBP 80,000 - 120,000; Full time

Job summary

A leading company is seeking a Sales & Marketing Director to drive growth and lead strategies in a rapidly expanding business. This pivotal role offers the chance to shape commercial strategies while working closely with the Senior Leadership Team, ensuring the company's continued success in the healthcare and consumer wellness sectors. The ideal candidate will possess a strong leadership background, a strategic mindset, and the ability to navigate complex sales and marketing environments proactively.

Benefits

Flexible working

Car or Car allowance

Fully negotiable package based on experience

Qualifications

• Proven track record as a senior commercial leader in growth-oriented business.
• Strong second-line leadership and strategic mindset.
• Experience within a regulated, product-based environment preferred.

Responsibilities

• Define and implement the commercial strategy for growth.
• Lead international business development and align sales and marketing.
• Oversee campaign ROI and drive sales performance through CRM.

Skills

Leadership

Strategic Thinking

Communication

Sales Methodologies

Customer Retention

Tools

Salesforce

Job description

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Location: Yorkshire, UK (Hybrid working available)
Hours: Monday to Friday, 7:30am - 4:30pm (Early finish Fridays at 2:00pm)
Salary: Negotiable
Benefits: Fully negotiable package based on experience Flexible working Senior Leadership opportunity Car or Car allowance

Are you a commercially-driven leader ready to own strategy, drive growth and shape the future of a dynamic, fast-scaling business?

An exiting opportunity has arisen for an experienced and inspirational Sales & Marketing Director to join a specialist manufacturer and packaging solutions provider in the healthcare, pharma and consumer wellness space. This is a pivotal board-level appointment in a business poised for significant expansion, both in the UK and internationally.

This business has built a reputation for precision, quality and innovation and now seeks a commercially astute leader who can unite sales and marketing under one cohesive, high-performing strategy.

The Role

This is more than a functional leadership role, it's a chance to transform a growing business into a category leader. Reporting directly to the Managing Director and sitting on the Senior Leadership Team, you'll take full ownership of all commercial growth activity across UK and international markets.

With responsibility for a team of 2 direct and 11 indirect reports across sales, marketing and customer experience, you will lead the evolution of the go-to-market strategy, strengthen brand positioning, build scalable revenue streams, and ensure performance through clear KPIs and team enablement.

This is a highly visible role requiring board-level credibility, people-first leadership, and strong financial acumen.

Key Responsibilities

• Define and implement the commercial strategy to achieve aggressive growth targets
• Align sales, marketing and product functions to ensure speed to market and value-led offerings
• Lead international business development and expand into new verticals and regions
• Elevate brand visibility and reputation through high-impact content, digital marketing, and PR
• Oversee campaign ROI, digital performance and inbound lead generation via CRM & automation
• Own strategic account development and ensure exceptional customer retention
• Drive sales performance, accountability and CRM adoption (Salesforce)
• Coach and mentor high-potential team members and ensure a culture of learning and execution
• Collaborate cross-functionally with NPD, supply chain, and compliance to deliver margin and innovation

Requirements

What We're Looking For

• Proven track record as a senior commercial leader (Sales, Marketing, or both) in a growth-oriented business
• Strong second-line leadership and experience influencing at shareholder and investor level
• Strategic mindset with the ability to develop and implement complex multi-channel plans
• Deep understanding of modern sales methodologies and marketing best practices
• Experience within a regulated, product-based or manufacturing environment preferred
• Confident with data and comfortable with full P&L or balance sheet conversations
• High emotional intelligence, exceptional communicator, and able to "light up a room"
• Able to travel UK-wide and occasionally in Europe

Why Apply?

• Be part of a transformation journey in a high-growth, niche sector
• Shape a legacy brand into a modern, digitally enabled market leader
• Real influence at board level with a clear path to future executive leadership
• Flexible working, strong leadership backing, and full autonomy to deliver change

If you're a forward-thinking commercial leader looking to build something significant, from brand to bottom line, this role offers a rare opportunity to lead at pace, with purpose and impact!