Sales Manager - MICE

Kohler Co.; ST Andrews; On-site; GBP 37,000 - 42,000; Full time

Job description

About Us

The Old Course Hotel, Golf Resort & Spa is an AA 5 Red star, award-winning resort based in St Andrews which prides itself on the highest levels of guest care.

We are an independently owned resort, forming part of Kohler Company, a leading global hospitality provider. To find out more about Kohler Co. please visit www.kohler.com.

Why Join Our Team?

With a reputation as an employer of choice, we are committed to ensuring our associates are our number one priority. St Andrews is the home of golf and we are the home of great guest service. People are our passion and we believe each associate plays a vital role in providing memorable memories to our guests.

We are a forward-thinking employer committed to the Hoteliers Charter and developing our people, which is why we employ based on personality. We believe all skills can be taught! Throughout your career with us, you’ll have access to a wide range of different training opportunities providing routes to progress from within, allowing you to reach your full potential whilst supported by our committed leadership team.

Whilst working for one of the most iconic hotels in Scotland, you will be rewarded with a competitive salary, company pension scheme, free onsite car parking, meals whilst on duty and FREE fitness access.

We love celebrating our associate’s success and do so through our employee reward recognition schemes which encompass our ‘HOME’ ethos including Associate of the Month.

Our benefits don’t end there, in your spare time, we also offer free access to The Duke’s golf course and superb discounts in our restaurants and spa. Giving you the opportunity to enjoy the many luxuries Old Course Hotel has to offer and experience the 5* service for yourself.

When you are not on duty at the Old Course Hotel, Golf Resort & Spa, you have access to request to stay overnight at a discounted rate, where available.

A career at Old Course Hotel, what’s not to love?

*All benefits subject to availability.

About the role

An exciting opportunity has become available for an experienced Sales Professional to join our Sales team as our Sales Manager - MICE. Supporting our Sales Director and wider team, this role is focused on proactively identifying, developing, securing and maintaining new business opportunities from the MICE market across your specific territories including areas of Scotland, England and mainland Europe. Your duties will include:

1. Increasing room nights and resort revenues from both the domestic Scottish market and Internationally whilst removing market share from the competitive set.
2. Working independently to achieve objectives with minimal support.
3. Produce targeted sales plan to achieve or exceed group room night & revenue goals.
4. Develop existing corporate and agency relationships in order to maximise opportunities and encourage repeat revenues.
5. Proactively identify, research, develop and maintain new client relationships and opportunities to increase the Old Course Hotel, Golf Resort & Spa’s visibility across the MICE segments within defined sales territories.
6. Lead strategic process improvement initiatives as determined by the Director of Sales.
7. Accompany and entertain clients during site inspections where appropriate. Including potential new business, FAM trips, journalists and media.
8. Identify and attend industry events and shows throughout the year, locally, nationally and internationally.
9. Update Sales CRM with all sales leads, accounts, appointments, notes and subsequent actions.
10. Keep daily and regular contact with current and future business partners and stakeholders (locally, nationally and internationally).

To be successful in this role you will have:

1. A proactive approach to your work and the ability to work with minimal mentoring and supervision.
2. 4+ years relevant sales experience within Scottish markets, ideally within a luxury resort or equivalent.
3. Computer literacy, including experience using SalesForce or an equivalent program.
4. Excellent oral and written communication skills, strong organisational skills.
5. A bachelor's degree (preferred).

Remuneration

£37,000 - £42,000 basic salary + performance based annual bonus + generous car allowance.

Hours

Benefits:
- Free meals and drinks in our complimentary staff canteen.
- Accommodation is available if required (T&Cs).
- Discounts across the resort including in our restaurants, room rates, pro shop and golf course.
- Wider group discounts within Kohler group.
- Free access to our on-site gym and spa facility.

- 24/7 access to the Employee Assistance Programme.