Sales Manager - Fast Growth Brand - £60-70k & Bonus

TieTalent; Peterborough; On-site; GBP 60,000 - 70,000; Full time

Job summary

A fast-growing wholesale business in Peterborough seeks a Sales Manager to lead the commercial strategy and manage a small sales team. The role involves data analysis, supplier negotiations, and building customer relationships. Ideal candidates will have experience in wholesale or FMCG and a hands-on approach to driving results. Competitive salary of £60-70k plus bonus offered.

Qualifications

• Experience in wholesale, FMCG, foodservice, or QSR.
• Comfortable working across sales and purchasing.
• Ability to make data-driven decisions.

Responsibilities

• Lead and deliver the commercial strategy.
• Manage and motivate a sales team to exceed targets.
• Oversee supplier relationships and negotiate terms.
• Ensure marketing, sales, and purchasing are aligned.
• Conduct daily sales huddles to energize the team.

Skills

Commercial acumen

Leadership

Data analysis

Negotiation

Customer relationship management

Job description

About

Sales Manager - Fast Growth Brand - £60-70k & Bonus Peterborough | Full-Time | Circa £60 - £70k + package FMCG Jobs is excited to be working exclusively with a fast-growing wholesale business based in Peterborough, a supplier of choice to restaurants, QSR brands, and convenience retailers across the region. As they continue to expand, they’re looking for a hands-on Sales Manager to take ownership of sales, marketing, and purchasing, driving performance, improving margin, and helping shape the future of the business. This is a newly created and critical role, reporting directly into the MD and Head of Operations. It offers a genuine opportunity to make a big impact from day one. What you’ll be doing: * Leading and delivering the overall commercial strategy * Managing and motivating a small sales team to hit (and exceed!) targets * Getting under the skin of performance data and using insights to guide decisions * Overseeing supplier relationships and negotiating the best possible terms * Making sure marketing, sales and purchasing are working in sync * Leading short, focused daily sales huddles (3–4 per week) to keep the team energised and on track * Being a key contact for customers and building long-term relationships, especially in QSR and retail What they’re looking for: You’ll likely have a background in wholesale, FMCG, foodservice or QSR, and be comfortable working across both sales and purchasing. You’ll understand how to balance commercial thinking with a hands-on, sleeves-rolled-up approach. You’ll be: * Commercially sharp and confident making decisions based on data * Comfortable working at pace and under pressure * A natural leader who brings people together * Passionate about customers and building long-term partnerships * Someone who gets stuck in, drives results, and brings positive energy to the team If you're looking for a role where you can really make your mark, in a business that’s growing and investing for the future, we’d love to hear from you

• Peterborough, England, United Kingdom
  
  

Work experience

• Sales Manager / Director of Sales
  
  

Languages

• English