Sales Manager - Electrical Engineering

Apex Recruitment Services; East Midlands; Hybrid; GBP 50,000 - 55,000; Full time

Job summary

Apex Recruitment Services is seeking a Sales Manager for Electrical Engineering in East Midlands. This hybrid role blends technical sales with strategic product management, offering opportunities for career progression, innovative product involvement, and the chance to engage with key end-users and system integrators. Successful candidates will possess technical qualifications and strong sales experience.

Benefits

Annual bonus

Company car

Continuous product training

UK & international travel

Qualifications

• Experience as a Sales Manager or similar role.
• Ability to understand complex technical products.
• Strong collaboration and negotiation skills.

Responsibilities

• Champion a dedicated portfolio of motors, drives, and linear products.
• Handle technical queries and develop customer relationships.
• Identify new market opportunities and support growth initiatives.

Skills

Sales Management

Technical Understanding

Proactive Mindset

Communication Skills

Commercial Awareness

Education

Technical qualification in Electrical/Electronic Engineering

Tools

Excel

PowerPoint

CRM/analytical tools

Job description

Sales Manager - Electrical Engineering
Leicester

Hybrid working available

A£50,000 - A£55,000 per annum + bonus + company car

Are you a technically minded sales professional looking to take ownership of a diverse product portfolio while working with innovative motor, drive, and linear motion solutions? This is a unique opportunity for a Sales Manager - Electrical Engineering to join a forward-thinking team that combines targeted sales with end-to-end product management, offering true variety and progression.

The Opportunity:

We're looking for a Sales Manager - Electrical Engineering to work across a specialist product range, targeting key end-users, and system integrators. This hybrid role blends technical sales with strategic product ownership-giving you the chance to influence product development, build supplier relationships, and shape go-to-market strategy.

You'll be a product ambassador-engaging directly with both internal stakeholders and external customers. From handling technical enquiries and running product training, to negotiating prices and scoping new opportunities, you'll play a vital part in expanding market presence and driving growth.

What You'll Be Doing:

* Champion a dedicated portfolio of motors, drives, and linear products
* Handle technical queries and provide product advice at an engineer-to-engineer level
* Develop customer relationships through targeted visits and project-based selling
* Collaborate with suppliers to negotiate pricing and monitor delivery performance
* Identify new market opportunities and support with strategic growth initiatives
* Create product copy, manage online content, and support marketing campaigns
* Work cross-functionally with internal teams to leverage market insights and CRM data
* Attend trade shows and supplier meetings (UK & international travel included)
* Continuously analyse product performance and develop strategies for improvement

What You'll Bring:

* Experience in a Sales Manager - Electrical Engineering role (or similar)
* Technical qualification in Electrical/Electronic Engineering (or similar)
* Proven ability to understand complex technical products and applications
* A proactive, self-starting mindset with strong commercial awareness
* Prior experience in a technical sales or product management environment (advantageous)
* Comfortable using Excel, PowerPoint and CRM/analytical tools
* Strong communication and collaboration skills

What's in It for You?

* A hybrid role offering real autonomy and variety
* Opportunity to grow into a specialist or strategic leadership role
* Involvement in innovative product development and market expansion
* Annual bonus and company car
* Continuous learning with product training and supplier visits.

This role would suit someone with experience as a Sales Manager - Electrical Engineering, Product Manager, Sales Engineer, or Applications Engineer.