Sales Manager

ABR Associates Ltd.; Greater London; Hybrid; GBP 80,000 - 130,000; Full time

Benefits offered by this job

Life assurance

Company pension

Employee perks & discounts

Regular socials

Job summary

ABR Associates Ltd. is seeking an accomplished Sales Manager / Player Coach for the FMCG and consumer insights data space in London. The role blends leadership of a BDM team with hands-on strategic sales, targeting high-value UK, EMEA, North America and APAC opportunities.

You will mentor, coach and grow the team while personally closing key deals to drive growth. Hybrid work is offered (3 days in the London office, 2 days remote).

Qualifications

• 2+ years’ experience in sales leadership
• 5+ years’ experience in B2B subscription sales, SaaS or data
• Proven track record of exceeding targets
• Experience managing complex enterprise sales cycles
• Strong presentation and stakeholder management at C-suite level
• Commercially driven and proactive mindset
• Passion for coaching and developing sales talent

Responsibilities

• Lead and develop a team of up to 5 Business Development Managers
• Drive high performance through mentorship and hands-on leadership
• Personally win new business while managing a portfolio of opportunities
• Sell subscriptions and data licences for a premium platform
• Manage full sales cycle from prospecting to close
• Target senior decision-makers including CEOs, CFOs and CIOs
• Build relationships with enterprise and blue-chip organisations across FMCG, Retail, Healthcare and Pharma
• Attend client meetings and industry events; occasional international travel
• Consistently exceed sales and revenue targets

Job description

Sales Manager / Player Coach - FMCG & Consumer Insights Data

London (Hybrid - 3 days in office)

Up to £80,000 Basic Salary (DOE) + Uncapped Commission

Realistic OTE: £110,000 - £130,000+ | Excellent Benefits

Are you a high-performing B2B sales leader who thrives on both leading teams and winning business yourself?

This is an exciting opportunity to join one of the most respected and fast-growing companies within the consumer insights and data space. Working with globally recognised brands across FMCG, Retail, Pharma and Healthcare, you’ll play a pivotal role in driving commercial growth while mentoring and developing a successful sales team.

The Opportunity

This role is ideal for a player-coach sales professional — someone who enjoys managing and motivating a team while remaining hands‑on in strategic new business sales.

You’ll lead a team of Business Development Managers whilst also managing your own portfolio of high-value opportunities across the UK, EMEA, North America and APAC.

Why Join?

• Uncapped earning potential with realistic first-year OTE of £110,000 - £130,000+
• Hybrid working model – 3 days in a vibrant London office, 2 days remote
• Clear career progression within a rapidly expanding global business
• Work with market-leading data and insight solutions trusted by blue-chip brands

Benefits Include

• Life assurance & personal accident cover
• Company pension scheme
• Employee perks & discounts platform
• Regular company socials and events

About the Company

Our client is a market leader in consumer intelligence, insights and data solutions, recognised for delivering some of the most innovative datasets in the market.

Their products help global brands identify emerging trends, make strategic decisions and stay ahead in highly competitive sectors.

Following sustained growth and continued investment, they are now looking to hire an experienced Sales Manager to support the next phase of international expansion.

Key Responsibilities

• Lead, coach and develop a team of up to 5 Business Development Managers
• Drive high performance through mentorship, training and hands‑on leadership
• Lead from the front by personally winning new business opportunities
• Sell subscriptions and data licences for a premium consumer insights platform
• Manage the full sales cycle from prospecting through to close
• Target senior decision-makers including CEOs, CFOs and CIOs
• Build relationships with enterprise and blue-chip organisations across FMCG, Retail, Healthcare, Pharma and related sectors
• Attend client meetings, industry events and occasional international travel
• Consistently exceed sales and revenue targets

What We’re Looking For

• 2+ years’ experience in sales leadership or sales management
• 5+ years’ experience in B2B subscription sales, SaaS, data, business intelligence or consumer insights sales
• Proven track record of exceeding targets and closing high-value deals
• Experience managing complex sales cycles and enterprise-level clients
• Strong presentation and stakeholder management skills at C-suite level
• Commercially driven, ambitious and proactive mindset
• Passion for coaching, mentoring and developing sales talent

Ready to take the next step?