Sales Manager

Path Recruitment Ltd; East Midlands; On-site; GBP 50,000 - 60,000; Full time

Job summary

A global manufacturer of construction equipment is seeking a Sales Manager for the North of the UK. This role involves overseeing business development and key account management for hydraulic attachments. The successful candidate will have a proven sales background in capital equipment, excellent negotiation skills, and a full UK driving licence. Competitive salary of £50,000 to £60,000, performance-related bonuses, and benefits including a company vehicle and private healthcare are offered.

Benefits

Performance-related bonus

Company vehicle

25 days annual leave plus bank holidays

Private healthcare

Long-term career progression opportunities

Qualifications

• Proven sales success in capital or construction equipment.
• Strong understanding of hydraulic systems and equipment.
• Commercially astute with excellent negotiation skills.
• Highly motivated and comfortable working independently.
• Full UK driving licence and willingness to travel.

Responsibilities

• Develop and execute a regional sales strategy.
• Maintain relationships with key accounts and dealers.
• Identify new business opportunities and secure contracts.
• Monitor market trends to inform business strategies.
• Represent the brand at trade shows and events.

Skills

Sales experience in capital equipment

Understanding of hydraulic systems

Negotiation skills

Relationship-building

Motivation and results-driven

Job description

Sales Manager - North |Drive strategic growth for a global manufacturer of premium construction equipment attachments. Excellent autonomy, progression, and rewards.

About the Company

A global manufacturer and recognised industry leader within the capital construction equipment sector. Known for engineering excellence, product innovation, and a strong dealer network, the business delivers cutting-edge hydraulic attachments and associated solutions used across construction and civil engineering. The culture encourages accountability, initiative, and professional growth.

Key Benefits

• Salary: £50,000 - £60,000 per annum
• Performance-related bonus
• Company vehicle (business and personal use)
• 25 days annual leave plus bank holidays
• Private healthcare and death in service benefit
• Long-term career progression opportunities within a growing global group
• Opportunity to represent premium equipment brands

About the Role (Key Responsibilities)

The Sales Manager will oversee business development and key account management across the North of the UK, focusing on capital construction equipment attachments and dealer partnerships. Key responsibilities include:

• Developing and executing a regional sales strategy to achieve revenue and market share targets.
• Building and maintaining strong relationships with key accounts and dealer networks.
• Identifying new business opportunities and onboarding high-performing dealers.
• Negotiating and securing high-value contracts and commercial agreements.
• Monitoring market trends, competitor activity, and customer needs to guide strategy.
• Representing the brand at trade shows and industry events across the UK.

This Sales Manager position combines strategic responsibility, autonomy, and the chance to work with premium, high-value products.

About You (Skills & Experience)

• Proven success in capital equipment or construction equipment sales.
• Strong understanding of hydraulic systems, attachments, or heavy machinery.
• Commercially astute with excellent negotiation and relationship-building skills.
• Highly motivated, results-driven, and comfortable working independently.
• Full UK driving licence and willingness to travel.

To be successful in this role, you may have worked as a: Regional Sales Manager, Area Sales Manager, Territory Sales Manager, Business Development Manager / BDM, Account Manager, Construction Equipment Sales, Capital Equipment Sales, Attachments Sales, National Sales, Technical Sales.

Next Steps

If you are an ambitious Sales Manager seeking a position offering autonomy, strategic influence, and high-quality products, apply today.