Sales Director - Agricultural Machinery

De Lacy Executive Limited; United Kingdom; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading global brand in agricultural machinery is seeking a Sales Director to drive growth and lead their retail sales team. The ideal candidate will possess exceptional leadership skills, a strong P&L management background, and expertise in developing effective sales strategies. This role provides an opportunity to make a significant impact within a dynamic industry, with benefits including a competitive salary, incentives, and career growth prospects.

Benefits

Pension

Life Assurance

Company Car

Generous Holidays

Qualifications

• Experience in driving high-performance teams in agricultural machinery or heavy goods vehicles.
• Proven expertise in P&L management.
• Track record in competitive environments.

Responsibilities

• Oversee budgets and financial plans to maximize revenue.
• Develop strategies to expand market reach and meet sales targets.
• Recruit, train, and lead a high-performing sales team.

Skills

Leadership

Communication

Strategic Thinking

Job description

Social network you want to login/join with:

Our client, a well-established East of England Dealer in the agricultural machinery industry, is looking to recruit a Sales Director to lead their dynamic retail sales team. The company's mission is clear: to continue driving growth, exceeding revenue targets, and maintaining its market-leading reputation in the agricultural sector.

As the Sales Director, you will be at the helm of the sales operation, responsible for leading the sales team to achieve new heights. You will develop and execute robust sales strategies, drive financial performance, and oversee the P&L to ensure all targets are met and exceeded. You will foster a culture of excellence, guiding the team with your vision, inspiring them to push boundaries, achieve high performance, and continuously improve.

Success for the Sales Director in this company is about strategy, people, and results.

Your Role:

1. Oversee budgets, pricing, and financial plans to maximise revenue and maintain cost efficiency across new and used stock.
2. Develop strategies to meet sales targets, expand market reach, and stay ahead of market trends and competitors.
3. Recruit, train, and lead a high-performing sales team, setting clear goals and KPIs to drive performance and exceed targets.
4. Build strong relationships with key clients, acting as the main point of contact for major accounts and ensuring satisfaction and loyalty.
5. Work closely with finance to create accurate sales forecasts and track performance, providing insights to guide future strategies.
6. Align sales initiatives with after-sales, support, and executive teams to ensure company goals are achieved.
7. Identify training needs and implement programmes to keep your team's skills sharp and ahead of industry trends.

What We're Looking For:

1. A dynamic sales leader with experience in driving high-performance teams, ideally within agricultural machinery or heavy goods vehicles.
2. Proven experience as a Sales Director or similar senior management role in the retail industry.
3. Proven expertise in P&L management with a knack for maximising financial performance and hitting revenue targets.
4. Exceptional leadership skills—you know how to motivate, inspire, and get the best out of your team to crush targets and push boundaries.
5. Outstanding communication skills and the ability to build lasting relationships with customers and colleagues alike.
6. A strategic mindset with a passion for analysing data, spotting emerging trends, and making bold moves to stay ahead of the competition.
7. A proven track record of success in fast-paced, competitive environments where you thrive under pressure and deliver impactful results.

What's in it for you?

In return for your expertise and commitment, you'll receive a competitive salary, incentives, pension, life assurance, company car, generous holidays, and the opportunity to build a long-term career whilst working for a company that values innovation, leadership, and customer success. You'll have the chance to shape the future of a global brand, working alongside passionate professionals who share your drive for excellence.

If you're ready to lead a high-performing team and make a significant impact on the success of a leading global agricultural machinery company, then this is the opportunity for you.