Sales Director

AllPoints Fibre; Reading; On-site; GBP 70,000 - 120,000; Full time

Job summary

A leading company in the telecom industry is seeking a Sales Director to lead partner relationships and sales strategies. The role involves managing the sales channel, developing strategies to meet targets, and ensuring team alignment with brand values. The ideal candidate will have extensive experience in sales leadership and a strong understanding of the telecom market, ready to make a significant impact on the company's growth.

Benefits

Private medical insurance

Dental cover

Income protection

Group life insurance

30 days' annual leave

Employer-contributory pension

Cashback and voucher schemes

Qualifications

• Experience in a sales leadership role in the wholesale telecoms market.
• Track record of meeting and exceeding sales targets.
• Ability to design and drive the sales process from planning to closing.

Responsibilities

• Manage and oversee APFN’s full sales channel.
• Develop and execute the sales strategy and plans.
• Build relationships with clients/customers and evaluate investments.

Skills

Leadership

Negotiation

Sales Strategy

Communication

Job description

The Sales Director at AllPoints Fibre Networks (APFN) is responsible for nurturing partner relationships in collaboration with our sales teams. As Sales Director, you will ensure APFN delivers best-in-class sales strategies to existing partners and forge new partner relationships. In this role, you will lead the design and execution of APFN’s sales business plan, working closely with our product team to bring a customer-centric sales strategy to life. This position requires a forward-thinking mindset and a commitment to best-practice leadership. We are seeking someone eager to leverage their knowledge of the wholesale telecoms market and make a meaningful impact on the future of our industry.

What you will be doing:

As Sales Director, you will be responsible for managing and overseeing APFN’s full sales channel - the core of our growth engine. This is a critical role with significant accountability in shaping our brand in a mature industry.

You will develop and execute the sales strategy, create plans to meet targets, build relationships with clients/customers, and evaluate potential investments in our footprint to enhance our reach through strategic partnerships.

You will build a professional team with expertise in sales, tech presales, and business development, ensuring diversity and alignment with APFN values.

You will plan to enter new wholesale channels, increase adoption of the APFN footprint, design value-added commercial propositions, and meet partnership targets.

You will also consider how APFN can evolve its processes and systems to maintain differentiation in the fibre market.

About you:

• You will bring experience in a sales leadership role with a strong understanding of the wholesale telecoms market.
• You are passionate about leadership through collaboration and open communication.
• You have a proven track record of meeting and exceeding sales targets.

Additional skills we are looking for include:

• The ability to design and drive the sales process from planning to closing.
• Articulating the distinct aspects of products and services effectively.
• Developing client-focused, differentiated, and achievable solutions.
• Excellent listening, negotiation, and presentation skills.

The benefits at APFN...

At AllPoints Fibre Networks, we prioritize your wellbeing. Our benefits include private medical insurance, dental cover, income protection, group life insurance, and a health plan. We also offer a generous 30 days' annual leave, plus bank holidays, and enhanced leave options for illness or parental leave. Financially, you can join our employer-contributory pension, and benefit from cashback and voucher schemes to assist with living costs.

About us:

At APFN, we facilitate seamless access to the UK’s full fibre rollout. We are a customer-first, future-ready network wholesaler, empowering partners with the largest full fibre footprint in the UK.

We value curiosity, ambition, and a get-things-done attitude. Our environment is fast-paced but supportive, serious about our work but with a sense of humor. We foster an inclusive environment where you can flourish and make a real impact.

Next steps:

If this role is a good fit, we look forward to your application. Shortlisted candidates will be contacted for an initial conversation, followed by meetings with our hiring teams to discuss the role and your experience in more detail.

One last thing...

We value diversity and are committed to creating an inclusive environment for all employees. Help us build a secure, inclusive digital world where diversity fuels innovation. Your vision, voice, and skills are welcome here. If you need reasonable adjustments during the interview process, please inform us in your application.