Sales Director

Justrite; Manchester; Hybrid; GBP 150,000 - 200,000; Full time

Job summary

A leading safety solutions company in Manchester seeks a Sales Director. The successful candidate will lead sales initiatives across Europe, develop strategies for growth, and collaborate with the sales team. This role offers competitive compensation and opportunities for career advancement within the organization.

Benefits

Flexible hours

Remote work options

Competitive salary

Qualifications

• Minimum 3 years experience in sales management.
• Proven track record of exceeding sales targets.
• Experience in identifying and penetrating new markets.

Responsibilities

• Lead and grow sales in the European region.
• Develop and execute sales strategies.
• Travel as required to meet customers and attend trade shows.

Skills

Sales Management

Business Development

Market Analysis

Customer Relationship Management

Education

MBA or equivalent

Tools

CRM Systems

Job description

About Justrite Safety Group

At Justrite Safety Group, we're more than just a collection of industrial safety companies; we're a dynamic organization dedicated to protecting people, property, and the planet. Our ever-growing portfolio of companies collaborates to deliver advanced industrial safety solutions that set the standard for excellence.

As our business continues to grow, we continue to look for top talent to join our team as we lead the charge in revolutionizing industrial safety, ensuring that every worker returns home safe, every workplace remains secure, and our environment thrives for generations to come. With Justrite Safety Group, safety isn’t just a priority—it's our passion.

The contribution you will bring to this role:

As a Hughes Safety Showers associate, you will be part of a dynamic and forward-thinking organisation, willing to reward those who are driven to providing exceptional service to both internal and external customers. As well as being a key member of the team that further strengthens the foundation of our business, you will have the opportunity to add value that is felt throughout our customer base. The successful candidate will have the opportunity to immediately impact on the performance of the business and will be given exposure to the wider executive team.

With a cultural shift needed to a pro-active sales environment and a better infrastructure and strategy to implement, the successful applicant could easily develop new markets, new verticals, improve product penetration and drive double digit growth year on year.

Reporting to the MD and a part of the leadership team you will be a business development legend in your heart but be ready to grow through leadership, hard work and structural implementation.

You will be responsible for developing strategy and driving double digit new business growth on an annual basis.

The Sales Director is responsible for defining and executing appropriate sales and marketing strategies; business development, technical, advertising operations and sales support programs to maximize sales and profitability. It is the responsibility of the Head of Sales and Marketing to collaborate, lead, develop and influence the revenue streams and to deliver sales and marketing strategies which delivers growth, profitability across the Group

This role is your gateway to opportunities for advancement, with the potential to grow within the organization in 3-5 years as you make meaningful contributions to our organizational goals. We firmly believe that fostering and developing talent not only provides our associates with long-term career opportunities but also enhances employee satisfaction and engagement. This approach strengthens organizational resilience and drives sustained business success.

About the team:

As a member of our Sales team, you’ll have the opportunity to work with leading distributors and top brands in the industry, driving sales efforts that make a real impact. Our sales team is dedicated to building and maintaining strong relationships, ensuring that we deliver the best possible outcomes for our partners and customers. With a strong focus on customer satisfaction, as evidenced by our impressive Net Promoter Score (NPS), you’ll be part of a team that is recognized for its commitment to excellence and customer-centric approach. This role offers the chance to collaborate with some of the best professionals in the field, contributing to the growth and success of a company that’s at the forefront of safety solutions.

What you will do at Justrite

• Lead, manage, and grow sales in the European & ROW region to meet and exceed company objectives.
• Develop and execute sales strategies to support the company's long-term growth.
• Establish and manage annual sales budgets and forecasts.
• Collaborate with Operations Teams to achieve target EBITDAs.
• Provide strategic direction and effective leadership to the Sales Team (both inside and outside sales).
• Deliver monthly sales performance reports and manage the sales funnel effectively.
• Travel as required (up to 50%) to meet customers, attend trade shows and participate in company meetings.
• Provide strategic and tactical recommendations to enhance the delivery of financial performance through the development of new business opportunities.
• Experience of managing professional internal and external stakeholder and supplier relationships at a strategic level.
• Contributes to the development of the Group short- and long-term business plan and strategic goals.
• Responsible for and lead on the development of all revenue streams, sales, and goals.
• Understands the competitive landscape and market trends and effectively communicates value proposition, USPs, and the company values with internal and external stakeholders.
• Support and develop the sales team to drive sales growth to maximise ongoing growth and new business development opportunities.
• Works with relevant stakeholders to develop pricing strategies to maximise profits and market share whilst balancing customer satisfaction.
• Possess knowledge in how to maintain sales volume, product mix and selling price and understand current supply, demand, changing trends, economic indicators and competitors.
• Contribute to finance planning to define annual sales forecasting, budgets, objectives and KPIs.
• Analyse sales pipeline and lead data, deliver periodic reporting on revenue and marketing to provide key business insights.
• Lead and manage a multi-channel marketing strategy across the business to maximise ongoing and new development opportunities.
• Be responsible for the delivery of the social media aspects of the marketing strategy and content marketing.
• Identify innovative and new marketing opportunities for the group.
• Accountable for competitor research, communicating and applying the insight to the overall strategy.
• Lead and co-ordinate the management of marketing campaigns ensuring they follow a clear process, are measured, and reviewed and reported on using the appropriate metrics; ROI’s, activity and spend.
• Providing leadership, direction, and management, coaching and mentoring to direct reports.
• Develop and ensure a team approach embedding the company core values.
• Provides leadership and management guidance and be a role model to ensure a high level of customer service throughout every aspect of the business.
• Manage the recruitment, onboarding and the operational and daily performance of your team, ensuring direct reports are held accountable for their standard of performance within their area of the business.
• Develop a high-performance talent pipeline with robust succession plan to ensure resource is performing as required to meet and exceed strategic goals.
• Encourage healthy collaboration between team and team members in other functions such as Operations and Supply Chain.
• Establishing appropriate mechanisms and interventions with Direct Reports to review performance against Goals and set focus areas for forthcoming month/ year

Your skills and expertise

• A minimum of 3 years’ experience of working at a management level in Sales (ideally with synergy and understanding of the marketing function)
• MBA or qualification in international business, economics, engineering, management or equivalent industry experience
• Language skills desirable
• A proven track record working in an SME and being able to communicate your growth successes.
• Experience of meeting and exceeding challenging sales targets - implementing targets and KPIs and managing them
• Experience in identifying new markets, penetrating new markets and building new accounts through business development and marketing techniques.
• Proven track record in working with and alongside Marketing including social media, marketing campaigns, market, and competitor research.
• Proven track record in building a brand, brand loyalty and brand awareness within a customer/industry base.
• Proven track record with CRM systems.
• Experience in line management and getting the best from teams through modern man management and motivation.

Additional qualifications that could help you succeed even further in this role include

• Honest, humble and hungry
• Always does the right thing for Company, Customer and Community
• Data driven who openly challenges
• Practical risk taker, acknowledges failure and doesn’t repeat mistakes
• Celebrates success
• Clear & direct interpersonal skills
• Common-sense decision-making skills
• Can work cross-functionally to solve business problems
• Results oriented

Compensation

The position offers a competitive base salary and will be eligible to participate in the Justrite Sales Incentive Plan which offers a big opportunity to enhance the total compensation package.

Benefits

Our benefits package at Justrite Safety Group is designed to be the best in the industry, offering everything you need to support your career and personal well-being. You will receive a competitive salary and benefits package. We understand the importance of work-life balance, so we offer flexible hours and remote work options, giving you the freedom to manage your time effectively. These options vary depending on the specific roles and business needs. At Justrite, our benefits package is designed to help you thrive both in and out of the workplace.

Why Choose Justrite Safety Group?

As a leading name in the safety industry, Justrite provides a platform where you can collaborate with some of the best professionals in the field, learning from experts and contributing to cutting-edge solutions. The company's commitment to excellence and innovation ensures that you’ll be part of a team that is making a real impact. With a strong focus on career advancement, Justrite empowers its employees to thrive both personally and professionally, making it an ideal workplace for those looking to grow their careers in a meaningful and rewarding environment.

Join us and be part of a team dedicated to product excellence and making a positive impact in our company, and in our community!