Sales Development Representative (SDR) - Bespoke Content

Kallidus Ltd; United Kingdom; Remote; GBP 30,000 - 40,000; Full time

Job summary

Join a leading company as a Sales Development Representative (SDR) in the bespoke eLearning sector. You will engage senior decision-makers, generate new business opportunities, and shape the future of digital learning solutions. This role offers the chance to grow into a respected industry expert while receiving ongoing training and support in a collaborative environment.

Benefits

Competitive salary + uncapped commission

Private medical insurance

Life Assurance

25 days holiday + birthday off

Flexible working options

Pension

Ongoing learning and development opportunities

Qualifications

• At least 2 years’ success in a Sales or Business Development role.
• Proven track record of generating high-quality, qualified opportunities.

Responsibilities

• Research and identify high-potential target accounts.
• Use multichannel outreach strategy to connect with stakeholders.
• Qualify prospects and book discovery sessions.

Skills

Sales

Communication

Commercial Acumen

Client-first Approach

Organizational Skills

Tools

Salesforce

LinkedIn Sales Navigator

Job description

Job title:Sales Development Representative (SDR) – Bespoke eLearning
Reporting to:Bespoke Sales Manager

Role overview:

We’re looking for a driven, experienced, and commercially sharp Sales Development Representative (SDR) to join our award-winning Bespoke Content division. With a strong track record in the bespoke eLearning space, you’ll play a pivotal role in expanding our reach with enterprise clients and generating real business impact through high-value digital learning solutions.

This is a career-defining opportunity for someone who wants to become a true specialist in sales development. You’ll hone your craft, deepen your expertise, and build a reputation as a trusted, strategic first touch in complex sales cycles.

Kallidus has a long-standing reputation for innovation, creativity and outstanding client service. You’ll embody that in every interaction. Leveraging your consultative style and deep understanding of the L&D landscape, you’ll engage senior decision-makers in compelling outreach, opening the door to high-quality opportunities that lead to measurable results.

This is a long-term, high-impact role at the heart of our growth strategy. You’ll help the world’s leading organisations rethink how they approach learning and influence how they solve their most pressing L&D challenges.

Role purpose:

As an experienced Bespoke eLearning SDR, your primary goal is to generate high-quality new business opportunities for our tailored digital learning solutions. You will seek out and engage senior decision-makers across industries, uncover their challenges, and open the door to strategic discovery sessions with our Account Executives.

You will have the freedom to shape your outreach in a way that works, supported by a trusted brand, strong marketing foundations, and a portfolio of award-winning work. Success will be measured by the value and quality of opportunities you create, not by volume alone.

You will become a true expert in our solutions and the go-to first point of contact for prospective clients. Your ability to build credibility early, guide complex buying journeys, and spark meaningful commercial interest will be critical to our continued growth.

No scripts. No spam. Just sharp, human outreach rooted in curiosity, commercial acumen, and a deep understanding of what makes learning strategies succeed.

Key responsibilities:

• Proactively research and identify high-potential target accounts within core sectors.
• Use a tailored, multichannel outreach strategy (phone, email, LinkedIn, video) to connect with key stakeholders.
• Craft engaging, insight-led messaging that sparks meaningful dialogue and showcases relevance to their goals.
• Qualify prospects and book discovery sessions that contribute to strategic, long-term opportunities.
• Collaborate with Account Executives to support complex sales cycles and align outreach to deal strategy.
• Consistently meet or exceed monthly targets for qualified opportunities.
• Maintain accurate and up-to-date records in Salesforce to ensure pipeline visibility and momentum.
• Nurture early-stage and longer-term leads through consistent, value-driven engagement.
• Work closely with marketing and subject matter experts to deliver a cohesive and high-quality buyer experience.
• Represent Kallidus with credibility and professionalism, building trust from the very first interaction.

Required skills & experience:

• At least 2 years’ success in a Sales or Business Development role within bespoke eLearning, digital content, or learning services.
• A consultative, client-first approach with the credibility to engage senior decision-makers.
• Proven track record of generating high-quality, qualified opportunities in a target-driven environment.
• Strong commercial acumen with the instinct to identify challenges, qualify effectively, and shape valuable conversations.
• Exceptional written and verbal communication skills, clear, confident, and persuasive.
• Comfortable managing high outbound activity while maintaining a tailored, insight-led approach.
• Highly organised and self-motivated, with the discipline to manage your pipeline and the drive to deliver results.
• Confident using Salesforce, LinkedIn Sales Navigator, and other prospecting tools.
• Collaborative mindset with a commitment to team success and a high-performance culture.

Why this role?

This is an opportunity to grow into one of the most respected SDRs in the industry, someone who’s not just booking meetings, but shaping conversations, building long-term relationships and influencing the digital learning landscape. We will support your development with ongoing coaching, advanced training, and peer learning, but you bring the curiosity, consistency and hunger to keep getting better.

Benefits

• Competitive salary + uncapped commission
• Private medical insurance (Vitality Health including dental and optical)
• Life Assurance
• 25 days holiday (rising with length of service) + your birthday off + bank holidays
• Perkbox
• Flexible working options
• Cycle to work scheme
• Pension
• Ongoing learning and development opportunities

Why join Kallidus

People are at the heart of everything we do and the key to our success, so it’s important that we recruit individuals who share and represent our values. Curiosity, integrity, collaboration –these are the values we live by. You need to ask questions and to find out why. You need to be true to your word. And you need to be proud to be part of something bigger, working with others will come naturally to you. At Kallidus, we champion our people’s success.

Once you join us, we’ll help you develop and grow in a supportive environment, as part of a close-knit team that likes to have fun. Our open and welcoming offices are not only a great place to work, but somewhere to build careers and lasting relationships.

Can you see yourself helping us take our growth to the next level? We invite you to come and discover for yourself the exciting future ahead of you.

Equal Opportunities Employer

At Kallidus, we work hard to build an explicitly inclusive space where everybody belongs. Kallidus is a supportive, caring, and enjoyable working environment for all our people, and we are committed to furthering the diversity of our teams. Diversity brings innovation and creativity through different views, backgrounds, and opinions; as a people-first organisation, it’s crucial that our teams reflect global diversity. Our people are the heart of our success, and diversity is what drives that; we welcome applications from all backgrounds and diverse communities.