Sales Development Representative (SDR)

Jackalope Digital LLC; City of Edinburgh; Hybrid; GBP 28,000 - 42,000; Full time

Job summary

Wordsmith is building a legal operations platform for in-house teams, and we are growing quickly in Edinburgh. As a Sales Development Representative, you will spearhead our outbound engine, targeting general counsel and legal leaders to book high-quality opportunities.

You will collaborate closely with Account Executives and Marketing to build a predictable pipeline, while thriving in an early-stage environment that values resilience, organization, and experimentation with new outreach

Qualifications

• SaaS sales or lead generation experience.
• Relentless work ethic; comfortable with receiving 'no' as data.
• Strong written and verbal communication skills.
• High curiosity and coachability; eager to master the product.

Responsibilities

• Build and execute targeted outbound campaigns (email, cold calling, LinkedIn) to general counsel and legal leaders.
• Consistently hit and exceed monthly meeting-booked and pipeline targets.
• Partner with Account Executives to strategize on key accounts and ensure smooth handoffs.
• Act as a feedback loop for Marketing and Product by tracking what messaging resonates.
• Maintain meticulous CRM data — accounts, prospects, and outreach activity.

Skills

SaaS sales

Outbound campaigns

Great written/verbal communication

Coachability

Tools

CRM

LinkedIn

Job description

Sales Development Representative

Edinburgh

Wordsmith

Wordsmith is building the legal operations platform for in-house teams, and we are growing fast.

We believe in-house legal is becoming one of the most important functions in the AI era. Every business is moving faster, but legal work is still too often scattered across inboxes, chats, documents, and disconnected systems.

Wordsmith brings that work into one system. Requests come in from across the business, AI agents handle the routine, lawyers stay in control where judgment matters, and every step is captured as work happens.

We are built for in-house legal, not law firms. Our goal is to help legal teams move faster, reduce unnecessary external counsel spend, and become a function the business can run with.

More than 500 companies, including Financial Times, Safelite, Trip.com, Canva, Starling, and Sage, use Wordsmith. Backed by $100M from Index Ventures, General Catalyst, Highland Europe, and others, we are building one of the defining companies in legal AI.

The Role

We’re hiring a Sales Development Representative (SDR) to spearhead our outbound engine and book high-quality opportunities with in-house legal teams.

This is the frontline of our growth. You’ll be responsible for finding the right accounts, crafting compelling outreach, and breaking into companies. You’ll work hand-in-hand with our Account Executives (AEs) and Marketing teams to build a predictable pipeline.

This is an early-stage environment. Things move fast, priorities shift, and there isn’t always a clear playbook. You’ll need to be resilient, highly organized, and willing to experiment with new ways to get a prospect’s attention.

What you’ll do

• Build and execute targeted outbound campaigns (email, cold calling, LinkedIn) to general counsel and legal leaders.

• Consistently hit and exceed monthly meeting-booked and pipeline targets.

• Partner closely with AEs to strategize on key accounts and ensure smooth handoffs.

• Act as a feedback loop for Marketing and Product by tracking what messaging resonates most with the market.

• Maintain meticulous CRM data — keeping track of accounts, prospects, and outreach activity.

What we’re looking for

• SaaS sales or lead generation experience (experience selling to legal, finance, or compliance is a major plus, but not required).

• A relentless work ethic — you aren't afraid of the phone and view "no" as data, not a deterrent.

• Strong written and verbal communication skills; you can cut through the noise with clear, value-led messaging.

• High curiosity and coachability; you want to master the product