Sales Development Representative

PROS Holdings, Inc.; United Kingdom; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading software solutions provider in the UK seeks a Sales Development Representative to generate qualified leads and nurture customer relationships. The ideal candidate has proven sales experience, strong communication skills, and a knack for understanding customer needs. This position offers career growth and the opportunity to work in a dynamic, AI-driven environment.

Benefits

Career growth opportunities

Dynamic work environment

Innovative culture

Qualifications

• 4+ years of experience in a sales role, preferably in SaaS.
• Strong written and verbal communication skills.
• Proven ability to build relationships and qualify leads.

Responsibilities

• Generate sales opportunities and nurture accounts.
• Identify customer needs and suggest appropriate solutions.
• Set up meetings or calls between prospects and sales executives.

Skills

B2B phone sales

Lead nurturing

Communication

Problem solving

AI tools

Tools

Salesforce.com

Microsoft Office

Job description

Sales Development Representative page is loaded

Sales Development Representative

Apply locations GBR London Virtual time type Full time posted on Posted 25 Days Ago job requisition id R3413

About the Role

We are seeking a qualified Sales Development Representative (SDR) to find and screen potential customers who will benefit from our software solutions. As the first line of communication with prospects, ideal SDRs have a strong understanding of the sales process, excelling at researching leads, starting new relationships, and setting our Executive Account Managers (EAM) up for success. You should be a quick learner with strong communication skills and have the ability to discovery and qualify sales opportunities through discussing challenges and initiatives whilst matching those to our solutions in a compelling way. Reporting to Manager of our inside sales team, the Sales Development Representative (SDR) will work closely with the EAM by discovering, nurturing, and managing early-stage funnel and the development of key influencer relationships who make up the buying group at a target account. They will work on inbound marketing inquiries and outbound target accounts to nurture and develop leads to a point where they are ready for active sales executive involvement. There are multiple career paths for this role within PROS including Sales, Marketing, Professional Services, Customer Success, and others.

Objectives of this Role:

• Represent our software solutions, starting with a comprehensive understanding and leading to discovery and discussions with the prospect/customer to identify how our solutions meet their needs
• Nurture relationships with the buying group at target accounts and generate sales opportunities
• Manage and maintain a pipeline of interested prospects and engage sales executives for next steps
• Identify best practices and provide feedback to refine the company’s lead targeting and approach

A Day in the Life of the Sales Development Representative:

As the introductory face of PROS, we’ll rely on you to provide the energy and personality to build our brand and gain the trust of prospective customers. You’ll be responsible for:

• Building and sustaining relationships with the different personas across our buying group through phone, email and social channels
• Generating opportunities and nurturing accounts through a clearly defined discovery and qualification process
• Qualifying inbound leads coming from a variety of marketing activity and conducting outbound activity to our target accounts
• Growing your product and industry knowledge for personal and professional growth
• Leveraging our sales technology and marketing tools for personalized and tailored outreach to generate new sales opportunities
• Identify prospect's needs, challenges and initiatives and suggest appropriate software solutions
• Build trusting relationships with prospects to qualify leads as sales opportunities
• Proactively seek new business opportunities in the market
• Set up meetings or calls between prospects and sales executives

Required Qualifications - About you:

We are looking for candidates who possess the rare combination of the following achievements, skills, and behaviors:

• You have proven experience. You have experience working in a similar role for an enterprise corporation selling business-critical applications, SaaS experience a plus 4 or more years preferred
• You're bright and have a working knowledge of Microsoft Office and sales technology including Salesforce.com
• You’ve already proven your sales expertise in B2B phone sales/lead nurturing helping to drive sales for other SaaS-based technology solution providers. You’ve done this before but remain hungry and excited about doing it again with us
• You’re street smart. You’re the definition of a self-starter and a problem-solver. Self-starter with experience in cold calling, building a pipeline, and executive client relationship building. You’re resourceful and ruthlessly pragmatic
• Industry knowledge and/or experience in our target industries (including manufacturing, distribution, travel, transportation, logistics, energy)
• You’re an open book. You communicate crisply. You go out of your way to be transparent in your actions and your words. Excellent written and verbal communication skills
• You are a storyteller! You love prospecting large accounts and are talented to deliver crisply a value proposition to catch senior executives’ attention
• Proven creative problem-solving approach and strong analytical skills

We value candidates who:

• Use AI tools to enhance efficiency and creativity, applying them to automate tasks, generate insights, or improve day-to-day decision-making.
• Stay curious and open to new technologies, regularly exploring AI-driven solutions to elevate team performance and customer impact.
• Demonstrate a growth mindset, experimenting with AI capabilities—from content generation to predictive analytics—to fuel continuous innovation in their role.

Preferred Skills & Competencies

• AI Literacy: Demonstrates a solid understanding of core AI concepts, terminology, and practical applications. Effectively leverages AI tools to enhance productivity, insights, and decision-making, while adhering to ethical standards and best practices.
• Prompt Engineering: Skilled at crafting clear, structured, and effective prompts to optimize the quality, relevance, and utility of AI-generated outputs.
• Agentic AI: Understands the role of autonomous agents in streamlining workflows and automating end-to-end tasks. Able to build, utilize, or manage agentic AI systems and integrate them into business processes.

Skills & Personal Characteristics:

• Ownership
• Drive
• Innovation
• Communication
• Care

Why PROS?

PROS culture and the truly extraordinary people who work here are at the very core of our success. We have a passion for what we do, and we won’t stop until we’ve delivered on our promises. We’re committed to the success of our customers. That’s why we think harder and dream bigger – so our customers can go even further than they ever imagined possible.

This is a unique opportunity to join a company that has 30+ years of proven success with a long runway of more success.

Our people make PROS stand out from the rest. If you want to be a part of something truly extraordinary, come help us shape the future of how companies compete and win in their markets.

Work Environment:

Most work activities are performed in an office or home-office environment and require little to moderate physical exertion. Work activities may require periods of extended hours, critical deadlines and stressful situations. To successfully complete the tasks of this position, individuals must be able to communicate clearly (in writing and orally), comprehend business terminology, interpret numerical data.

This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. This job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.

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PROS Holdings, Inc. (NYSE: PRO) provides AI-powered solutions that optimize selling in the digital economy. PROS solutions make it possible for companies to price, configure and sell their products and services in an omnichannel environment with speed, precision and consistency. Our customers, who are leaders in their markets, benefit from decades of data science expertise infused into our industry solutions.