SaaS Product Marketing Lead — GTM & Positioning

SalesNet Recruitment Solutions; Belfast; Vor Ort; GBP 50.000 - 70.000; Vollzeit

Zusammenfassung

A growing SaaS business in Northern Ireland is looking for a Product Marketing Manager to establish product positioning and lead go-to-market strategies. This hands-on role involves collaborating with Product and Marketing teams to create customer-focused stories and marketing toolkits. Ideal candidates will have proven experience in B2B SaaS and a strong understanding of go-to-market strategies. The position offers opportunities for growth within the company as it scales.

Qualifikationen

• Proven experience in a Product Marketing role within a B2B SaaS or technology-led business.
• Strong understanding of SaaS products, go-to-market strategy and customer journeys.
• Experience working closely with Product teams and influencing cross-functional stakeholders.

Aufgaben

• Establish and own product positioning, messaging and value propositions.
• Build and lead go-to-market processes for new features, enhancements and releases.
• Create the core product marketing toolkit from scratch.

Kenntnisse

B2B SaaS experience

Product positioning

Market strategy

Cross-functional collaboration

Customer-focused storytelling

Ausbildung

Marketing related degree

CIM qualification

Jobbeschreibung

A growing SaaS business in Northern Ireland is looking for a Product Marketing Manager to establish product positioning and lead go-to-market strategies. This hands-on role involves collaborating with Product and Marketing teams to create customer-focused stories and marketing toolkits. Ideal candidates will have proven experience in B2B SaaS and a strong understanding of go-to-market strategies. The position offers opportunities for growth within the company as it scales.