Retail Media Lead

Publicis Groupe ANZ; Greater London; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Zenith International seeks a Retail Media Lead to shape the future of retail media for a major global brand. You will lead ambitious, full-funnel programmes, partnering with cross-functional teams across media, commerce and technology to deliver growth.

Join a dynamic agency environment, collaborating with senior stakeholders and mentoring a high-performing team while staying at the forefront of industry trends and best practices.

Qualifications

• Proven experience delivering retail media programmes in agency, retailer, or client-side settings.
• Track record leading teams and building capability across retail media.
• Strong understanding of retail media, commerce, and e-commerce ecosystems with data-driven planning.

Responsibilities

• Lead development and delivery of best-in-class retail media strategies that drive measurable business outcomes for a major client.
• Inspire and support a high-performing team, creating an environment for growth and excellence.
• Build trusted relationships with senior client stakeholders as a strategic advisor on retail media opportunities.
• Identify innovative approaches, emerging platforms and technologies to unlock growth.
• Drive collaboration across media, commerce, data and strategy teams for integrated full-funnel solutions.
• Support business growth through thought leadership and participation in new business activity.
• Stay ahead of retail media trends and translate insights into actionable recommendations.

Skills

Retail media strategy

Leadership

Stakeholder management

Client & cross-functional teamwork

Analytics and data-informed planning

Strategic advisory

Job description

Company description

We are the ROI agency, apositionwe haveproudlyheld trueto since 2005. Our more than 6,000specialistsacross95marketsofferunparalleledcapabilitiesinMedia,Data,Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’businesses.

Over the years, we have evolved our definitionof ROI, as it has changed with the ever- complicatedcommunicationslandscape.ROI isnolongersimplyaboutthemost efficient planning, buying and reporting of media.

Yes,ROIisaboutdeliveringReturnonInvestment;butit’salsoaboutgoingbeyondtodelivera

ReturnonImaginationandmoreintegratedexperiencesthatinspireGrowth.Top-linegrowth

forourclients’businesses,growthforourpeopleandgrowthforourculture.

Poweredbyourbest-in-classproprietarytoolsanddata,ourworkspansthefullspectrumof media communications, from analytics, data and technology to performance marketing, content and superior trading.

ThisbreadthmeanswedeliverInsightthatliesattheintersectionofconsumer,category,and brand, attributing every budget to stronger business outcomes.

Itmeanswedelivermorecreativemediasolutionsthatbringtogetherbest-in-classstrategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

Itmeansweadoptnewdataanalyticsandvalueoptimisationtechniqueswhilebuilding

relationshipswithsomeoftheworld’smostexcitingstart-ups.Weleverageover30yearsof media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients.

AtZenith,weultimatelyseekoutamoremeaningfulkindofROI. Ouruniquewayofthinking inspiresgrowth for some of theworld’sleadingbrands,includingCoty,Electrolux,Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt,TikTok and Verizon.

Overview

Retail Media Lead

We are hiring a Retail Media Lead to join us on an exciting new client partnership and play a pivotal role in shaping the future of retail media. This is an opportunity to lead ambitious, full-funnel retail media programmes for a major global brand while helping to define best practice across one of the industry's fastest-growing disciplines. Working at the intersection of media, commerce, data and technology, you'll bring together talented teams, innovative thinking and commercial expertise to deliver meaningful growth for our clients. If you're passionate about retail media and excited by the chance to influence strategy, build capability and create work that makes a real impact, we'd love to hear from you.

Responsibilities

What you'll be doing:

• Lead the development and delivery of best-in-class retail media strategies that drive measurable business outcomes for a major client.
• Inspire and support a high-performing team, creating an environment where people can grow, develop and do their best work.
• Build trusted relationships with senior client stakeholders, acting as a strategic partner and advisor on retail media opportunities.
• Identify and champion innovative approaches, emerging platforms and new technologies that unlock growth and competitive advantage.
• Drive collaboration across media, commerce, data and strategy teams to deliver integrated full-funnel solutions.
• Support business growth through thought leadership, client development opportunities and participation in new business activity.
• Stay at the forefront of the retail media landscape, translating market trends and insights into actionable recommendations.

Qualifications

Skills we're looking for:

• Proven experience delivering retail media programmes within an agency, retailer or client-side environment.
• Strong leadership skills with the ability to motivate teams, build capability and create positive outcomes for clients and colleagues.
• A track record of developing and growing retail media strategies for large or complex brands.
• Deep understanding of retail media, commerce and e-commerce ecosystems, including how they connect with broader marketing activity.
• Experience working with multiple retail media platforms and using data to inform planning, optimisation and measurement.
• Excellent communication and stakeholder management skills, with confidence engaging audiences at all levels.
• A collaborative, curious and commercial mindset, with a passion for continuous learning and innovation.

Additional information

Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week.

At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.