Research & Insights Executive

SEGA Europe; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading interactive entertainment company is seeking a Research Executive to join its Consumer Insights team in London. The successful candidate will design and execute research initiatives that inform data-driven decisions for SEGA's global publishing and development teams. This role requires expertise in both qualitative and quantitative research methods, along with strong presentation and stakeholder management skills, to be an advocate for research across the business.

Benefits

Discounted gym membership

Flexible working hours

Free SEGA games on Steam

Comprehensive benefits package

Qualifications

• Minimum 2-3 years working in consumer research.
• Experience with qualitative and quantitative research methods.
• Skilled in creating insights driven presentations.

Responsibilities

• Support with the design & execution of custom research projects.
• Manage internally led qualitative research studies.
• Lead CRM survey projects and develop communication with stakeholders.

Skills

Qualitative Research

Quantitative Research

Data Analysis

Presentation Skills

Education

Bachelor’s Degree in Psychology or Business Management

Tools

Survey Design Tools

Job description

PERMANENT
Department: SOE Consumer Insights
BASED AT SEGA West London, Chiswick Business Park , Hybrid working (3-days per week in-office)
REPORTING TO: Senior Research Manager

POSITION OVERVIEWAre you a passionate gamer with a background in research? SEGA is looking for a skilled and enthusiastic Research Executive to join our Consumer Insights team based in London. This role is instrumental in helping SEGA’s global publishing and development teams make informed, data-driven decisions through expertly designed research initiatives.The ideal candidate has hands-on experience with both quantitative and qualitative research methods, including with both custom survey design and syndicated data platforms. This role requires a confident & passionate researcher with a keen interest in a range of methodologies, who can carry out research projects from design through to analysis and reporting of insights to key stakeholders across the business.KEY RESPONSIBILITIES

Here you should outline the core functions this role will perform on a regular basis.Make sure your list of responsibilities is detailed but concise. Also emphasise any specific duties that may be unique to the role or the department.

• Support with the design & execution of custom research projects: work with the senior research manager to help conduct adhoc research projects, including but not limited to designing surveys / screeners / discussion guides and testing stimulus, liaising with external providers and internal stakeholders, analysis & reporting.
• Manage internally led qualitative research studies: work with studios & recruiters to conduct internal qualitative research projects, including concept testing, marketing asset testing and playtesting.
• Lead CRM survey projects: work with other members of the Consumer Insights team and key stakeholders to design, develop, and field surveys to our CRM database, taking each project from inception to debrief.
• Topical research projects: work within the Consumer Insights team and across other teams to identify and develop opportunities for topical research projects, with the aim to inform the business on key areas of interest within the industry.
• New tools and approaches: be ready to identify and evaluate new methodologies and tools that can help answer business questions and enhance the offerings of the Consumer Insights team.
• Evangelise research: be an advocate for research across the business, open and willing to help increase research literacy and maximise the impact of insights through relationship building and delivering quality.

KNOWLEDGE, SKILLS & EXPERIENCE

In this section it is important that you are as clear as possible around the specific job experience, knowledge and technical skills that are required to define the employee’s competency for the role and to help them understand what is required from them.

• Background in Consumer Research: Minimum 2-3 years working in research with experience across qualitative and quantitative methods
• Experience in executing mixed method research studies: including survey & discussion guide design, recruitment and data analysis
• Experience working with syndicated data platforms including cross-tabulation functionality
• Skilled in creating insights driven and visually engaging powerpoint presentations
• Clear & effective in presenting findings to a range of key stakeholders
• Comfortable working with key stakeholders across the business to understand requirements & objectives
• Bachelor’s Degree in relevant field, such as Psychology or Business Management

A BIT ABOUT SEGA
SEGA is one of the leading interactive entertainment companies in the world, with our European HQ based in West London and development studios spanning the UK and Bulgaria. Known for quality and creativity above all else, our studios include Sports Interactive, Two Point Studios, Hardlight and Creative Assembly.
At the heart of SEGA is our publishing team based in London, where we help the studios bring their creative vision to life. Here we have a hardworking bunch of people spanning Tech, Sales, Marketing, Finance, QA and more.
Together, we drive the continued success and evolution of our Western business through living our company values of being product focused, embracing true partnerships and always having fun so that we can strive to come together as One SEGA.

WORKING THE SEGA WAY

We believe that making the best games relies on having the best people, so we make sure that we look after ours…

• For our gaming buffs, you can get involved in our lunchtime get gaming sessions in our games lounge and Club SEGA, regular gaming tournaments and free SEGA games on Steam.
• If you're more of a foodie, you can take advantage of fresh fruit and cereal every single day.
• Fitness fanatics will love our discounted gym membership, ride to work scheme, workout area and bootcamps in the business park. You can find your zen with weekly yoga classes as well as in-house massage therapy.
• You'll have access to a comprehensive benefits package that includes life assurance, income protection, private healthcare & dental insurance schemes and an enhanced contributory pension scheme. We offer competitive salaries and a fantastic bonus scheme so that you can stay motivated and focused on making SEGA the best it can be.
• We hold regular lunch & learn sessions, company updates at incredible venues in Central London and Christmas parties that you’ll want to brag to your mates about! What’s not to love?
• We pride ourselves on having flexible working hours to ensure that you have a life outside of the office.
• We want people of all backgrounds to see themselves represented and included in our work, so we actively seek to diversify our team and bring more voices to the table. All applicants are welcome!

And that’s just the tip of the iceberg. Check out our Careers website to find out why we are a workplace you’ll never want to leave!