Regional Sales Representative

Sonova; United Kingdom; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading hearing solutions company in the UK seeks an experienced Sales Representative to drive commercial relations for their products. The ideal candidate will have a strong background in field sales and experience in the Audiology sector. You will be responsible for achieving sales targets and building lasting relationships with the customer base. A good standard of education and strong communication skills are essential. This role is based in the Midlands and South-West.

Qualifications

• Demonstrates a customer-focused mindset with drive in the field.
• Ability to develop business strategies and sales.
• Experience in the Audiology or Medical Device industry is preferred.

Responsibilities

• Develop and maintain relationships with customers.
• Promote Phonak hearing aids and business support tools.
• Achieve sales targets set by the Senior Sales Manager.

Skills

Customer-focused mindset

Excellent communication skills

Data-driven analytics

Field sales experience

Education

Good standard of education (GCSE Maths and English)

Business or Commercial qualification

Tools

CRM systems

Job description

Social network you want to login/join with:

Analytical Problem Solving: Identifies and analyses relevant data to get to the root cause of issues. Applies continuous improvement methods and probes options to solve complex problems with the most effective solutions.

Planning Ahead: Defines objectives, goals, timescales, and measures. Monitors progress, anticipates problems, and finds suitable solutions to accomplish objectives.

Learning Mindset: Actively drives personal development, adapts to change, and evolves for continuous self-improvement.

Customer Oriented: Keeping customer and consumer needs at the heart of all we do.

Results Focused: Displays energy, enthusiasm, and a high level of collaboration and productivity to deliver priorities with measurable results that matter.

Takes Timely Action: Determines what’s important, prioritizes to ensure deliverables are met on time.

Create sense: Your Contribution

Location: Midlands and South-West

Role Purpose:

To develop new and existing opportunities and commercial relations for Phonak as the leading authority in hearing instrument and wireless connectivity, broadening our leadership position in the UK market and providing new revenue opportunities in the Private and Public sales channels. To be the face of Phonak, driving valued relationships that build long-term business and advocacy.

About The Role:

To ensure that Phonak UK sales are developed in line with the business strategic goals. To learn, develop, and understand all commercial aspects of our private portfolio on territory.

• To work within a given geographical territory and budget.
• To promote the full range of Phonak hearing aids, WCP, and business support tools to Specsavers, NHS Hospitals, and local education authorities.
• Achieve sales targets as set by the Senior Sales Manager.
• Coordinate Product and audiological training and education with the customer base.
• Attend regular sales and business meetings with the Phonak Team.
• Attend trade shows and industry exhibitions throughout the year as guided by the Senior Sales Manager.
• Develop all Phonak accounts and maintain company records to the standard agreed.
• Develop your knowledge to introduce new products to the customer base in the agreed company format and timeframe.
• Provide up-to-date and relevant correspondence to customers in line with marketing strategies and promotional agreements.
• Ensure Customer Services are accurately informed of account changes in line with agreements.
• Develop understanding of our competitor activity and market development to provide regular updates to the Senior Sales Manager.
• Manage your own diary effectively to meet coverage and frequency targets.
• Understand and develop the management of commercial offers in line with business guidelines.
• All expenses should be in line with policy and procedures.
• Adhere to H&S requirements and support safety initiatives.
• Liaise with management and telesales to target and track strategic activities.
• Communicate success and opportunities for improvement with Sales Ops Product Manager.
• Make recommendations and produce business plans and proposals.
• Develop customer growth strategies utilizing our full range of products and services.
• Support and champion customer sales strategies that don’t rely solely on price competition.
• Identify and drive appropriate investment and partnership opportunities with existing and new customers.
• Support other projects and duties as needed to meet business needs.
• Liaise regularly with WCP specialists, BDMs, AB, and Paeds representatives for strategic coordination.

About you:

• Demonstrate a customer-focused mindset, drive in the field, focus on growth and improvement, and maintain transparency, high aspirations, and continuous learning.
• Confident communicator with excellent social skills, driven to build lasting and credible relationships.
• Understanding of local markets and business trends.
• Data-driven with a grounding in analytics and business reporting.
• Passionate about customers and capable of thinking strategically to drive regional performance.
• Results-oriented with a drive to perform against targets.

Create sense: Your Contribution

About You:

Education

Good standard of education, GCSE Maths and English.

Must be literate.

Business or Commercial qualification.

Experience

Field Sales experience, preferably within Audiology or other Medical Device industry.
Experience with CRM systems.

Ability to develop business strategies and sales for both company and customers.

Ability to establish and maintain excellent relationships with all customer types.

Personal Strengths

Excellent communication and interpersonal skills.
Ability to work on own initiative and support team members.
Willingness to perform and focus on results.
Creativity and adaptability.
Ability to work under pressure.
Analytical and conceptual thinking.

Professional Strengths

Confident in presenting to customers.
Strong presentation skills.
Ability to analyze and interpret technical data.
Maintain a professional approach at all times.
Broad and deep knowledge.
Up-to-date with industry developments.

Leadership Strengths

Ability to manage diaries and time effectively.
Set clear targets and ensure results.
Make and implement decisions.
Practice team building.
Challenge and develop team members.